Sign up to save your podcasts
Or
Share The £100m Brand Man: 17 Unknown Ways To ACTUALLY Secure a HUGE Exit + “the EXIT world has COMPLETELY changed… Multiples of revenue is DEAD”
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
The £100m Brand Man: 17 Unknown Ways To ACTUALLY Secure a HUGE Exit + “the EXIT world has COMPLETELY changed… Multiples of revenue is DEAD”
⬇️ REGISTER FOR TICKETS TO LIVE PODCAST & SUPPER CLUB WITH GILES ON 25TH FEB BELOW ⬇️
https://forms.gle/bHgQQg9EkVYTMw368
If you want to EXIT your brand for MILLIONS $$$
Make dat COIN boi-shee.
Bread. Dough. Wonga. Moolah.
This is THE most important podcast I’ve ever recorded.
Honour to sit down with INDUSTRY LEGEND legend Giles Brook.
ON THE MENU:
- Why Challenger Brands Must Understand The Way You Exit has COMPLETELY CHANGED: Giles’he Gold, Silver Bronze of True Gross Margin and EBITDA
- PLEASE STOP Manipulating TRUE Gross Margin: D2C brands don’t hide CAC in the P&L… it must come under true gross margin. 40% minimum.
- Why “Multiples of Revenue exit is completely DEAD”. EBITDA multiple = 12x vs. Revenue multiple =. 1.9x
- Why in 2025 Challenger Brands Must Become a Proper Business Earlier …”challenger brands must become a proper business much earlier” + Set up value chain EARLIER
- Bio & Me Innovation-to-Exit Strategy: Brands must INNOVATE Close to the Core
- Big Exit Rule No.1: BRAND BRAND BRAND.. “I’ve seen amazing businesses on paper, unable to exit as they have a crap brand… I’ve seen okay businesses, with an insane brand, have huge exit”
- RedBull Zero Law: Innovation Doesn’t Need to Be Whacky + “Format Innovation is The Best Kind of Innovation”
- Vita Coco’s CONSUMPTION EXPANSION Law to Piss Easily 6X Your Rate of Sale: Bigger format = more units in fridge = winder consumption opportunity = higher ROS = higher revenue
- How To Commit Brandiscide in Grocery: slag off competition, buy listings, invest in ATL campaigns when you’ve got 200 stores
- ATL Campaigns are pointless when you’re small, Invest in Purchase Proximity
- The Founderitis Symptom: Founders in board meetings never think like a CONSUMER but ABSOLUTELY MUST
- The Coconut Wars: How Vita Coco smashed Innocent and Pepsico to become the biggest Brand in Europe
- The Battle of Addiction in Founders + Why Brand Building Should Be Brutal.
- The Founder vs. Operator Tension: True Challenger Operators Need to Roll Their Sleeves Up
- Why 90% of Exit Deals Fall Through + How to Ensure Your Brand is Exit-Ready in 2025
==============================================
🌟 HUNGRY's Absolutely Bloody Marvelous Sponsors🌟
=============================================
►North Star: (www.northstarbc.co.uk)
Get your FREE 30min Consultancy Session with North Star 👉 https://calendly.com/andy-northstar/free-30mins-with-north-star-team
---------------------------------
🤝 Let's Connect!
►Let's link-up here (https://www.linkedin.com/in/daniel-pope/)
►Stalk me here (https://www.instagram.com/_hungry.pod/)
View all episodes
By Dan Pope
5
11 ratings
⬇️ REGISTER FOR TICKETS TO LIVE PODCAST & SUPPER CLUB WITH GILES ON 25TH FEB BELOW ⬇️
https://forms.gle/bHgQQg9EkVYTMw368
If you want to EXIT your brand for MILLIONS $$$
Make dat COIN boi-shee.
Bread. Dough. Wonga. Moolah.
This is THE most important podcast I’ve ever recorded.
Honour to sit down with INDUSTRY LEGEND legend Giles Brook.
ON THE MENU:
- Why Challenger Brands Must Understand The Way You Exit has COMPLETELY CHANGED: Giles’he Gold, Silver Bronze of True Gross Margin and EBITDA
- PLEASE STOP Manipulating TRUE Gross Margin: D2C brands don’t hide CAC in the P&L… it must come under true gross margin. 40% minimum.
- Why “Multiples of Revenue exit is completely DEAD”. EBITDA multiple = 12x vs. Revenue multiple =. 1.9x
- Why in 2025 Challenger Brands Must Become a Proper Business Earlier …”challenger brands must become a proper business much earlier” + Set up value chain EARLIER
- Bio & Me Innovation-to-Exit Strategy: Brands must INNOVATE Close to the Core
- Big Exit Rule No.1: BRAND BRAND BRAND.. “I’ve seen amazing businesses on paper, unable to exit as they have a crap brand… I’ve seen okay businesses, with an insane brand, have huge exit”
- RedBull Zero Law: Innovation Doesn’t Need to Be Whacky + “Format Innovation is The Best Kind of Innovation”
- Vita Coco’s CONSUMPTION EXPANSION Law to Piss Easily 6X Your Rate of Sale: Bigger format = more units in fridge = winder consumption opportunity = higher ROS = higher revenue
- How To Commit Brandiscide in Grocery: slag off competition, buy listings, invest in ATL campaigns when you’ve got 200 stores
- ATL Campaigns are pointless when you’re small, Invest in Purchase Proximity
- The Founderitis Symptom: Founders in board meetings never think like a CONSUMER but ABSOLUTELY MUST
- The Coconut Wars: How Vita Coco smashed Innocent and Pepsico to become the biggest Brand in Europe
- The Battle of Addiction in Founders + Why Brand Building Should Be Brutal.
- The Founder vs. Operator Tension: True Challenger Operators Need to Roll Their Sleeves Up
- Why 90% of Exit Deals Fall Through + How to Ensure Your Brand is Exit-Ready in 2025
==============================================
🌟 HUNGRY's Absolutely Bloody Marvelous Sponsors🌟
=============================================
►North Star: (www.northstarbc.co.uk)
Get your FREE 30min Consultancy Session with North Star 👉 https://calendly.com/andy-northstar/free-30mins-with-north-star-team
---------------------------------
🤝 Let's Connect!
►Let's link-up here (https://www.linkedin.com/in/daniel-pope/)
►Stalk me here (https://www.instagram.com/_hungry.pod/)
More shows like HUNGRY.
View all
Disruptors
113 Listeners
Secret Leaders with Dan Murray-Serter & Chris Donnelly
24 Listeners
The Diary Of A CEO with Steven Bartlett
6,775 Listeners
Uncensored CMO
37 Listeners
James Sinclair's Business Broadcast
5 Listeners
The High Performance Podcast
642 Listeners
The Good, The Bad & The Rugby
265 Listeners
Eventful Lives with Dodge Woodall
63 Listeners
Simon Squibb
9 Listeners
The News Agents
991 Listeners
The Louis Theroux Podcast
448 Listeners
The Go To Food Podcast
22 Listeners
Great Company with Jamie Laing
162 Listeners
Proper Tasty with Tom Kerridge and Chris Stark
7 Listeners
UNTAPPED
11 Listeners