The Real Build

By Bill Reiman | @ImBillReimanEducation How To

The Real Build episodes

February 13, 2025222. Creating Such A Good Landscaping Experience That The Customer Doesn't Think About The Competition - With Sam Zale Owner Zale's Lawn and Landscaping
In this episode of The Real Build, I sat down with Sam Zale, the owner of Zale's Lawn and Landscaping. Sam's company offers full-design landscaping, retaining walls, fencing, patios, mulching, outdoor kitchens, fire pits, ponds, garden bed installations, and tree removal.
Sam started in landscape at the age of 16. His dad started the company in 1986, and Sam made it a point to be his father's legacy with the business after he passed away. He's always striving to be more like his dad. Sam talked about the importance of being a steward of the business for God and how he has grown the business rapidly through great customer experience.

If you are looking to hire a landscaper and want to know what to look for when hiring them. You need to listen to this episode.

Topics we discussed were:
Hiring a landscaper based on price vs Reputation
Delivering a better customer experience
Cheaper isn't better in landscaping
Unique jobs that make you stand out as a landscaper

Guest Info: Sam Zale
Website: ⁠https://www.zaleslawnandlandscaping.com/
Facebook:⁠⁠https://www.facebook.com/zaleslawnandlandscaping/

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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56 min
February 06, 2025221. Unlocking the 6-Star Service Mindset in Construction - With Michael Hartel Owner of Cabinet IQ / Hartel Homes
In this episode of The Real Build, I sat down with Michael Hartel, the founder and CEO of Hartel Homes and Cabinet IQ. With a Ph.D. in engineering from the University of Florida, he transitioned from the semiconductor industry to real estate, where he discovered his passion for remodeling and flipping houses.

His commitment to quality craftsmanship and innovative design has earned Hartel Homes a stellar reputation in the Austin area.

In 2018, He launched Cabinet IQ, a high-tech cabinet and countertop company that combines functional beauty with quality workmanship.

Under his leadership, Cabinet IQ has expanded nationally, offering franchise opportunities and setting new standards in the industry.

Michael and I talked about:
Sitting down with your clients and setting the expectations.

Having the best experience.

Showing up on time as a contractor.

The 6-star service mindset.

If their work vehicle is organized, that's how they will treat someone's house.

Learning from experiences.

Guest Info: Michael Hartel
Website: https://cabinetiq.com/
Website: ⁠https://www.hartelhomes.com/
Linkedin: ⁠https://www.linkedin.com/in/michael-hartel-phd-1669ba14/

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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48 min
January 30, 2025220. Empowering Women In Construction While Restoring The Community - With Amber Boskers Owner KohlerHaus Remodeling
In this episode of The Real Build, I sat down with Amber Boskers. Amber is the co-owner of KohlerHaus Remodeling. With over a decade of experience in real estate investment, portfolio management, and residential remodeling project coordination, She is passionate about empowering others to live intentionally and build a family legacy of abundance. Amber's commitment to integrity, craftsmanship, and attention to detail has made her a respected figure in the real estate and remodeling industry.

Amber and I discussed the following topics:
Having a passion for remodeling and an optimistic future.

Frustrations of trying to hire good contractors.

Women in the construction industry.

Amber's Restoration and preservation of older buildings.

People need to be treated like they are family.

Dealing with Price driven clients.

Guest Info: Amber Boskers
Website: ⁠⁠⁠⁠https://kohlerhaus.net/
Website: https://boskerscapital.com/special/
Instagram: https://www.instagram.com/amberboskers/

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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53 min
January 23, 2025 219. Dare to Transform Your Business Through Accountability, Culture, and Exceptional Value with Lior Arussy ImprintCX
In this episode of The Real Build, I sat down with Lior Arussy. Lior is one of the world’s leading authorities on customer experience, business strategy, and organizational transformation. Lior is a sought-after speaker, consultant, and the founder of Strativity Group, where he’s helped Fortune 500 companies shift their mindset and strategy to achieve breakthrough results. He’s authored several influential books, including Next is Now and Exceptionalize It!
Most recently, Lior has released his latest book, Dare to Author!: Take Charge of the Narrative of Your Life, which encourages individuals to own their life stories and transform challenges into opportunities for growth.
Lior’s insights aren’t just theories. They are proven methods that inspire leaders to embrace change, drive exceptional customer experiences, and build thriving businesses.

In this episode, we talked about:
Businesses are not willing to be held accountable for the outcome.
Culture is what happens when you leave the room.
Do you have a plan to rise up when a mistake happens?
The right customer is right. The wrong customer belongs to the competition.
How do you assess the right customer?
You don't need to set aggressive goals. You need to create aggressive value.
Tell more stories and give more numbers.

Guest Info: Lior Arussy
Website: ⁠LiorArussy.com
Otentu.com (Company)
ImprintCX.com (Company)
Linkedin: ⁠linkedin.com/in/liorarussy

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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56 min
January 15, 2025 218. Relentless Vision - The Top Contractor School Inner Circle Retreat Recap
In this episode of The Real Build, I recap the Top Contractor School Inner Circle Retreat in Tampa, Florida. This was another amazing event, and the overall focus was on "Relentless Vision." There were some amazing keynote speakers, including myself, and some of the topics we covered included the following:

Starting your year strong with Austin Duchaine.
Relentless Commitment with Keith Callaway Jr.
Relentless Growth with Ryan Austin and I.
Relentless Vision with Brian Hess.
Your Faith In Business with Keith Callaway Sr.
Rule 4 and 9 of Beyond Order with Dr. Jordan B Peterson.

This event was filled with some great panel discussions as well, and if you haven't been to a TCS event yet, I highly recommend you do.

Host Info:
Email: [email protected]
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34 min
January 09, 2025 217. Mastering Business Financing. How Contractors Can Scale Faster By Leveraging Debt - With Jonathan Fodera, of Integrated Business Financing
In this episode of The Real Build, I sat down with Jonathan Fedora, the owner of Integrated Business Financing. Jonathan is an experienced Consultant with a demonstrated history of working in the financial services industry. Skilled in Banking, Sales, Business Development, Entrepreneurship, and Strategic Planning. He is a Strong consulting professional with a Bachelor of Science (BS) focused in Economics from Stony Brook University.

Jonathan and I touched on a lot of business finance related topics like:

He puts himself in the client's shoes to find what they need.
What are the best forms of business credit?
What capital tools are available for business owners?
What financing challenges do contractors face, and how can we solve them?
Best money returns.

Guest Info: Jonathan Fodera
Website: https://www.integratedbusinessfinancing.com/
Linkedin: https://www.linkedin.com/in/jonathan-fodera-391a98a1/overlay/contact-info/
Podcast: https://podcasts.apple.com/us/podcast/the-integrated-entrepreneur/id1721945867

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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1 hr 1 min
January 01, 2025 216. Best Of The Real Build 2025 - Happy New Year!
In this special year-end episode of The Real Build, we’re celebrating the best moments from an incredible year. Join us as we revisit some of the most inspiring, insightful, and impactful clips from all our amazing guests in 2024. These highlights are packed with valuable takeaways to help you kick off 2025 with focus, determination, and clarity.

We’ve been fortunate to have an outstanding lineup of guests this year, each bringing unique perspectives and expertise to the show. As we reflect on a successful year, we’re filled with excitement and anticipation for what’s ahead in 2025.

To all our listeners, we wish you a Happy New Year filled with success, growth, and happiness in both your business and personal life. Together, let’s set big goals, take bold steps, and make 2025 our best year yet!

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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1 hr 42 min
December 26, 2024 215. The Future Is Bright In Home Automation And Lighting Control - With Jason Lemay, Owner CITE Solutions
In this episode of The Real Build, I sat down with Jason Lemay, owner of CITE Solutions. Jason has 25+ years of experience in custom home lighting control, home automation, and residential electrical systems. Jason Specializes in Lutron and Crestron systems. He is experienced with all home automation and lighting platforms.

Jason and I touched on a few different topics like:
Listening to your clients so you can deliver a top notch product.
The best home automation system for your home.
Advancements in home automation
What to look for when hiring an automation company.

Guest Info: Jason Lemay
Website: ⁠⁠⁠https://cite-solutions.com/
Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/jason-lemay-0b0b572b/

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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58 min
December 19, 2024 214. Faith, Business, and Breaking Poverty: Building Success with Purpose - With Chris Arzberger, Owner IB Logistics
In this episode of The Real Build (Real Talk), I sat down with Chris Arzberger, an Air Force veteran and owner of IB Logistics. Chris emphasizes the importance of integrating faith into business practices, creating lifelong employees and customers, and addressing various forms of poverty, including faith, relationships, and financial health. He shares his approach to managing anxiety by dedicating time to prayer and seeking God's guidance. Chris also discusses his involvement in real estate flips to provide affordable housing and his vision for a supplement line titled "Jesus is my change agent."

Other topics we touched on were:
Executing all the way through the contract.
Lifelong employees + Lifelong Clients.
Get back to family first.
Mental health and the bible.

Guest Info: Chris Arzberger
Website: ⁠⁠https://iblogistics.com/company.aspx
Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/chris-arzberger-17239782/
Instagram: ⁠https://www.instagram.com/killinit24_7/

Host Info:
Email: [email protected]
CONNECT WITH ME ON SOCIAL MEDIA:
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59 min
December 11, 2024 213. Raising The Standard As A Custom Home Builder - With TJ Vitense, Owner Of Sanctified Homes
In this episode of The Real Build, I sat down with TJ Vitense. With decades of experience in real estate, TJ launched Sanctified Homes & Construction with a mission to raise industry standards. Sanctified Homes as a featured Parade of Homes Builder. He is also an Amazon Best Selling Author about real estate and how to position homes to sell in any marketplace for top dollar. TJ and I had a great discussion about what we do for our clients as custom home builders, which separates us from our competition.

TJ and I touched on topics like:
The importance of a service mindset.
What is your purpose in business?
Being more informative to clients.
Cost plus building versus fixed cost.
Having employees that stick with your company.
Raising your standards as a contractor.

Guest Info: TJ Vitense
Website: ⁠⁠⁠https://wisconsinhomebuild.com/home⁠⁠
Linkedin: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/tj-vitense/⁠⁠
Instagram: ⁠⁠https://www.instagram.com/tjvitense/?hl=en⁠⁠

Host Info:
Email: [email protected]
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1 hr 11 min