The Real Build

The Real Build

By Bill Reiman | @ImBillReimanEducationHow To
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The Real Build episodes

  • 242. Lessons In Family Business - With Jenna Popoff

    In this episode of The Real Build, we’re going behind the scenes of a family-run construction business. I sit down with my sister to talk about what it was like growing up in the middle of a job site, learning the ropes of the industry, and now working together to carry on the legacy at RK Reiman Construction.

    We discuss the real challenges and rewards of running a family business, how we navigate decision-making as siblings, and what it means to build with purpose in the world of luxury custom homes.

    Whether you're part of a family business or just curious about the process of building high-end homes in Marco Island and Naples, Florida, this episode offers an honest look at our values, systems, and vision as legacy builders in the construction world.



    28 min
  • 241. The Process is the Standard: Delivering Precision In Every Detail of Custom Luxury Homes

    In this solo episode, I break down the core of a recent talk I gave at the Top Contractor School Meetup in Pittsburgh. This is a message every contractor, builder, and entrepreneur needs to hear: if you don’t lead with process, chaos will run your business for you.

    I dive into the exact systems we use at RK Reiman Construction to deliver consistency, scale without burnout, and protect our brand from breakdowns in the field and in the office. I’m sharing real examples, lessons learned, and how we’ve built standards that hold the line on quality, communication, accountability, and profit.

    We cover:

    • How to build a client experience that runs itself

    • Why operational chaos kills trust, margins, and culture

    • The systems that drive pre-construction, team communication, and clean handoffs

    • How to stop tolerating what’s breaking your business

    • How AI and automation are helping us stay ahead without adding complexity

    This isn’t about theory. It’s what we live by every day. If you're tired of putting out fires and ready to scale the right way, this episode is for you.


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com

    29 min
  • 240. The Carfax For Homes: How PropertyLens Is Helping Buyers Avoid Costly Mistakes- with Bob Frady Owner Of PropertyL

    Buying a home is one of the biggest investments of your life, but most people go in blind.

    In this episode, I talk with Bob Frady, founder of PropertyLens, a platform giving buyers the detailed insights they actually need before making a purchase. From roof age to risk factors and permitting gaps, Bob shares how PropertyLens is helping people make smarter, safer real estate decisions and avoid major regrets after closing.

    We also break down:

    • What things you should be concerned with before buying a home

    • Why knowing the age of everything in the home matters

    • How to spot and flag risky flip properties

    • How to tell if the property was previously damaged by a natural disaster

    • What kind of insurance coverage was used, and what it tells you

    If you're thinking about buying real estate,or you build or sell it, this is one episode you can't afford to skip.


    Guest Info: Bob Frady

    Website: ⁠⁠⁠⁠⁠https://www.propertylens.com/

    Instagram:⁠ ⁠⁠⁠⁠https://www.linkedin.com/in/bobfrady/


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com

    56 min
  • 239. How to Spot a Bad Contractor Before It’s Too Late

    Hiring the wrong contractor can cost you time, money, and peace of mind. In this solo episode of The Real Build, I’m breaking down the biggest red flags to watch for, so you don’t get burned.


    From too-good-to-be-true bids to vague communication and missing processes, I walk you through exactly what to look out for when interviewing a builder or contractor. Whether you're planning a custom home, a renovation, or a waterfront project, this episode will provide you with the tools to protect your investment and hire with confidence.

    Learn:

    • The signs of a bad contractor

    • What questions you should ask before signing anything

    • How to trust your gut and avoid costly mistakes

    If you're building a home or even thinking about it, this one’s a must-listen.


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠⁠https://www.rkreiman.com

    25 min
  • 238. The Hidden World of Secret Doors - With Steve Humble of Creative Home Engineering

    Ever dreamed of having a hidden room, secret passageway, or bookshelf that swings open to reveal something epic? In this episode of The Real Build, I sat down with Steve Humble, the founder of Creative Home Engineering, the global leader in custom hidden doors, secret rooms, and high-security safe rooms for luxury homes and high-profile clients.

    Steve has turned childhood imagination into real-world innovation. His company has built over 3,000 secret installations across the world, from motorized bookshelf doors and vault-style panic rooms to bulletproof hidden entrances that would make James Bond jealous.

    We dive into:

    • How Steve started the #1 hidden door company in the world

    • The engineering behind secret doors and high-security entry systems

    • What to look for when hiring someone to build a hidden room or safe room

    • How these features are being integrated into modern luxury homes

    • Why demand for secret doors in custom home construction is growing fast

    • The difference between novelty hidden doors and true high-end craftsmanship

    Whether you're a builder, homeowner, architect, or just a fan of cool, functional design, this episode will blow your mind and open your eyes to what’s possible when design meets precision engineering.


    Guest Info: Steve Humble

    Website: ⁠⁠⁠⁠https://hiddenpassageway.com/about-us/⁠

    Instagram:⁠ ⁠⁠⁠https://www.instagram.com/hidden_passageway/?hl=en⁠


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠⁠https://www.rkreiman.com

    1 hr
  • 237. Building on The Water: What You Must Know Before Hiring A Marine Contractor - With Kienan Streed Owner KC Marine

    For the first time on The Real Build, we’re heading to the water.

    I sat down with Kienan Streed, owner of KC Marine, to break down the world of marine construction, a space that most homeowners know little about but need to understand if they’re planning to build or maintain a dock, seawall, or waterfront structure.

    In this episode, we cover:

    • What sets great marine contractors apart from the rest

    • The material selection process and why it matters for long-term durability

    • What every homeowner should know before building a dock or seawall

    • How to avoid common mistakes and hire the right marine contractor

    • Maintenance and repairs — and why ignoring them will cost you big down the line

    If you live on the water, plan to build near it, or just want to learn what goes into protecting some of your biggest investments, this episode is packed with insights you won’t want to miss.


    Guest Info: Kienan Streed

    Website: ⁠⁠⁠https://www.facebook.com/kcmarinellc.construction/

    LinkedIn:⁠ ⁠⁠https://www.linkedin.com/in/kienan-streed-39a879b6/


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠⁠⁠https://www.rkreiman.com

    47 min
  • 236. Property Management With Purpose: Balancing Profit For Owners And Compassion for Tenants - With Derek Morton Owner Of Netgain Property Management

    In this episode of The Real Build, I sat down with Derek Morton, founder of Netgain Property Management, to talk about what it really means to manage properties with both heart and strategy.

    Derek’s approach is simple but powerful: take care of the property, serve the owner, and respect the tenant. We discussed how his team:

    • Streamlines maintenance and operations to protect the owner's investment

    • Works hard to minimize tenant turnover by focusing on relationships, not just rules

    • Balances profitability for property owners with compassion and fairness for tenants

    • Helps renters stay housed by offering flexibility and proactive communication

    • Believes that learning, listening, and leading with purpose are key to long-term success

    If you're a real estate investor, realtor, landlord, or just interested in how to run a people-first business that still performs, this is an episode you’ll want to hear.


    Guest Info: Derek Morton

    Website: ⁠⁠https://www.netgainpm.com/

    LinkedIn:⁠ ⁠https://www.linkedin.com/in/derekdmorton/


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠⁠https://www.rkreiman.com

    51 min
  • 235. Building Wealth With Purpose, Clarity, And The Truth About Financial Planning - With Dan Pascone Owner Tailored Wealth

    In this episode of The Real Build, I sat down with Dan Pascone, founder of Tailored Wealth, a wealth management firm that’s changing the game when it comes to client-focused financial planning.


    Dan’s approach is all about coaching over selling, helping people live better lives by aligning their money with their values and long-term goals. Tailored Wealth operates 100% virtually, giving clients personalized guidance with zero fluff and total transparency.


    We covered:

    • Why the best financial advisors act like coaches, not salespeople

    • How to tell if your financial planner is truly working in your best interest

    • The exact process Dan uses when building a custom financial plan

    • What happens when markets go bad — and how real planners prepare you

    • How financial advisors actually make money (and what you should ask them upfront)

    • Why your goals + your data should drive every investment decision

    • What a true wealth partner looks like — and how to find one

    If you’re building a business, a future, or just want to stop guessing with your money, this episode is loaded with straight-up value. Dan breaks it all down in a way that’s easy to understand and impossible to ignore.


    Guest Info: Dan Pascone

    Website: ⁠https://yourtailoredwealth.com/

    https://posts.makingsenseofyourmoney.com/authors/9e3ba770-e300-494d-ad96-1e9c435c6120

    Instagram:⁠ https://www.linkedin.com/in/danpascone/


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠https://www.rkreiman.com

    53 min
  • 234. Elevating The Standard In Gutter Services - With Stone Shew Of Gutters OK

    In this episode of The Real Build, I sat down with Stone Shew, owner of Gutters OK, to talk about how he’s reshaping what it means to run a top-tier service business in the trades. Stone built his company by refusing to play the volume game instead, he focused on high-quality jobs, tight systems, and customer satisfaction that actually means something.

    We got into what it really takes to stand out in an industry where most contractors race to the bottom, and how building a company with vision and values can lead to serious growth.

    We covered:

    • The importance of being fully aligned with your mission as a business owner

    • Why doing fewer, higher-quality jobs creates more trust — and better profit

    • How Gutters OK uses automation to streamline the process without losing the personal touch

    • What every homeowner should know about seamless gutter systems

    • The mindset shift that separates great contractors from average ones

    Stone’s story is real, relatable, and packed with insight, especially if you’re in the trades, building a home, or trying to grow a service business the right way


    Guest Info: Stone Shew

    Website: https://guttersok.com/

    Instagram:⁠ https://www.instagram.com/stoneshew/?hl=en


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠https://www.rkreiman.com

    1 hr 3 min
  • 233. The Hidden Costs of Building a Custom Home (And How to Avoid Getting Burned)

    Building a custom home should be one of the most exciting things you ever do, but for a lot of people, it turns into stress, unexpected costs, and major headaches. In this solo episode, I’m breaking down the hidden costs that most builders don’t tell you about… and how you can avoid getting burned.

    From vague contracts and unrealistic allowances to surprise site work and change orders — I’m covering what to look out for and how to build smart from day one. If you’re thinking about building, don’t miss this one. It could save you thousands.


    Host Info:

    CONNECT WITH ME ON SOCIAL MEDIA:

    ▶︎ YOUTUBE | ⁠⁠⁠⁠https://www.youtube.com/channel/UCxAdSxHN0dIXZPhA-6p1HYA ⁠⁠⁠⁠

    ▶︎ INSTAGRAM | ⁠⁠⁠⁠https://www.instagram.com/imbillreiman⁠⁠⁠⁠

    ▶︎FACEBOOK| ⁠⁠⁠⁠https://www.facebook.com/billy.reiman ⁠⁠⁠⁠

    ▶︎ LINKEDIN | ⁠⁠⁠⁠https://www.linkedin.com/in/bill-reim...⁠⁠⁠⁠

    ▶︎ TWITTER | ⁠⁠⁠⁠https://twitter.com/ImBillReiman⁠⁠⁠⁠

    ▶︎ WEBSITE | ⁠⁠⁠⁠https://www.rkreiman.com

    37 min

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Real People. Real Stories. Real Build.

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