Mastering the art of delegation can be one of the toughest challenges for business owners, yet it's crucial for scaling and success. Join Shauna Lynn on the Real Women Real Business podcast as she shares personal stories and client experiences that will change how you think about delegation. Discover how recognizing and leveraging hidden talents within your team can create a successful and harmonious working relationship. By embracing different methods and perspectives, uncover new strengths and boost productivity.

This episode highlights the power of creating Standard Operating Procedures (SOPs) and introduces Mike Michalowicz's IPO system—Information, Permissions, and Outcome—as a framework for effective task delegation. Shauna Lynn guides listeners through strategies to document and communicate business processes, empowering any team to take ownership. By starting small, refining one process at a time, and ensuring clear communication and structured check-ins, any business can concentrate on high-level tasks while a team thrives.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Clockwork by Mike Michalowicz: https://amzn.to/3UOTGgS (Affiliate Link)
• Profit First by Mike Michalowicz: https://amzn.to/3Xec0Cb (Affiliate Link)
• Learn more about Mike Michalowicz: https://mikemichalowicz.com/

Join Shauna Lynn for an inspiring conversation with Sonia Barney, a talented interior designer from Idaho Falls. HGTV ignited Sonia's early passion for transitioning from high-end kitchen and bath design. Sonia has built a successful business in Idaho, all while managing her family's unique needs. Sonia candidly shares the reality behind the glamorized perception of design work and the systems she's developed to balance her business and family life, offering invaluable insights into client expectations and the inner workings of the design industry.

Sonia provides knowledge on managing expectations in construction projects. By fostering transparency and authenticity, Sonia demonstrates how her business tools can transform client relationships and prevent mid-project frustrations, strengthening trust and communication.

Delve into the importance of clarity and communication within project management as Sonia highlights strategies to streamline client interactions. Shauna Lynn and Sonia discuss the critical role of clear terminology, glossaries, and ongoing conversations in maintaining alignment and preventing misunderstandings. Whether it's through digital or printed project maps, Sonia showcases the benefits of catering to different client preferences, reinforcing the value of a structured approach.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• LuAnn Nigara: https://luannnigara.com/
• Power Talk Friday: https://luannnigara.com/ptft/

Sonia Barney Design:

• Learn More About Sonia: https://www.soniabarneydesign.com/
• Sonia Barney Instagram: https://www.instagram.com/soniabarneydesign/

About Sonia Barney:
I am Sonia Barney, Owner and Principal designer at Sonia Barney Design in Idaho Falls, Idaho. With a Bachelor's Degree in Interior Design and 18+ years of experience in design and construction, and while raising two autistic boys, I know firsthand that life is more successful with a combination of creative thinking and organization. I am a self-proclaimed nerd who loves to problem solve and create thoughtfully organized plans in both my design projects and my business.

What if your business decisions could resonate deeply with your core beliefs and values, creating financial success and a lasting legacy? Join Shauna Lynn Simon on The Real Women Real Business Podcast as she uncovers the profound connection between personal and professional "why" and its impact on an entrepreneurial journey. Shauna Lynn shares her own story of wanting to empower female entrepreneurs to achieve sustainable success without falling into get-rich-quick schemes. Shauna Lynn navigates the essential steps to align motivations with offerings, ensuring that a business meets genuine needs and stays true to its mission.

Throughout this episode, Shauna Lynn emphasizes the importance of transparency and integrity in business and how these values can take precedence over profit. Explore actionable insights and strategies to maintain alignment with businesses "why," from journaling to crafting mission statements that resonate with ideal clients. 

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Learn more about Shauna Lynn: https://www.aboutshaunalynn.com/
• Sara Blakely: https://www.instagram.com/sarablakely/?hl=en

Discover how to target and connect with your ideal client in the home staging industry with Marianne Cherico, a coach for home stagers and our insightful guest on this episode of The Real Women Real Business Podcast. Marianne shares her transformative journey from a thriving 27-year real estate career to becoming a leader in home staging and mindset coaching. Marianne recounts her path from self-doubt to embracing diverse opportunities, using her experiences to highlight the power of collaboration and continuous learning for entrepreneurs everywhere.
Join Shauna Lynn as Marianne discusses the importance of understanding the unique characteristics and values of real estate agents to craft marketing messages that truly resonate. From the role of social media in maintaining visibility to the benefits of joining committees, there's a wealth of advice on connecting authentically with others.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Interested in learning about a career in home staging? Check out this 1-Hour On-Demand Home Staging Starter Training – this is your passport to the exciting world of home staging!: StyledListedSold.com/career
• Well Designed Business by LuAnn Nigara -https://luannnigara.com/interior-design-business-podcast/
• Episode 8 - Empowering Success: LuAnn Nigara's Journey from Podcaster to Business Visionary: https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigara
• Ninja Selling: Subtle Skills. Big Results by Larry Kendall: https://amzn.to/3YHNR7i
• Co-Active Training Institute: https://coactive.com/
• Tough Mudder Competition: ToughMudder.com

Marianne Cherico- The Home Stager’s Coach:

• Learn more about Marianne: https://coachingbymarianne.com/
• Complimentary Discovery Session: Book Here
• Home Stagers And Designers On Fire Podcast: https://coachingbymarianne.com/podcast-episodes/
• Follow Marianne On Instagram: @homestagercoachmarianne
• Follow Marianne On Linkedin: https://www.linkedin.com/groups/71376/
• Follow Marianne On Pinterest: https://www.pinterest.com/mariannecherico
• Follow Marianne On Facebook: https://www.facebook.com/groups/

About Marianne Cherico:
Marianne has coached many Home Stagers throughout the country on how to up-level their business by developing both mindset skills and savvy business strategies. She offers both one-on-one and group coaching services. Helping these homestagers own their magnificence and create a life and business that sets their soul on fire is Marianne's sweet spot!
Her speaking engagements include RESA, IAHSP, and NAPO Conferences. She has also held workshops around New England with the Design for Today Collaborative and numerous online and offline venues. Marianne’s Podcast, Home Stagers and Designers on Fire is a great way to learn business and mindset strategies for those of you wanting to grow your Home Staging business. If you are looking for a coach who will help you grow your business your way, Marianne is your gal!

When Kathryn Lackey packed her bags and left Dallas for Nashville, she wasn't just moving cities—she was stepping into a new chapter of resilience and renewal. Her journey is a testament to the unpredictable twists of life, marked by the challenges of starting anew after confronting her husband's shocking secrets and tragic death. Through this episode, Kathryn shares her path from a flourishing career in interior design to becoming the author of a poignant memoir, "Letters from Love's Battlefield: Triumph in the Aftermath of a Spouse's Sexual Addiction," which helped her find healing and empowerment.

Kathryn's story confronts deep betrayal and the emotional turmoil that follows. Her story is a powerful reminder of the importance of addressing past traumas to foster personal growth and resilience.

Kathryn opens up about the lessons learned from self-publishing and the necessity of coaching for aspiring authors. Kathryn's insights encourage anyone seeking to share their truth through writing. As Shauna Lynn discusses her impactful book launch and its reception, she emphasizes supporting meaningful content and leaving reviews to aid creators. Join Shauna Lynn as she embraces Kathryn's message of hope and empowerment, encouraging listeners to spread positivity within their communities.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• American Addiction Center: https://americanaddictioncenters.org/sex-addiction
• Blue Ridge Mountains Christian Writers Conference: www.blueridgeconference.com/
• Operation Underground Railroad: ourrescue.org/

Kathryn M Lackey:

• Learn More About Kathryn: https://www.kathrynmlackey.com/
• Heart Of The Home Styling & Designs: www.heartofhomedesigns.com/about
• Letters From Love’s Battlefield Book Download: https://www.kathrynmlackey.com/

About Kathryn M Lackey
Kathryn Lackey is the founder of Heart of the Home Styling & Designs, a seasoned designer, entrepreneur, and author of Letters from Love’s Battlefield. With over 20 years of experience in design and renovation, Kathy's journey into this career began as a survival job following the devastating loss of her husband to sexual addiction. She turned her passion for design, particularly kitchen and bath design, into a thriving business, blending her real estate background with her deep understanding of creating “heart of the home” spaces that enhance property value. Kathy’s journey also includes years of caregiving, navigating divorce, and raising her children while managing her parents' real estate amidst her mother’s Alzheimer's.
In 2019, Kathy embraced her entrepreneurial spirit by launching her own solopreneur kitchen design and home staging business, and soon after she relocated to Nashville for a fresh start. Her personal story took a transformative turn following her former husband's death, which led her to rediscover a journal of unsent letters to him. These letters inspired her book, Letters from Love’s Battlefield, which became a #1 Amazon new release and a Foundations Award winner. Through her story, Kathy now empowers women who have experienced trauma from sexual addiction, helping them heal and discover their true potential.

Feeling overwhelmed by a cascade of brilliant ideas and unsolicited advice? You're not alone. Join Shauna Lynn as she navigates the exhilarating yet challenging waters of managing a flood of entrepreneurial ideas without losing focus on what truly matters for your business’s success. This episode of The Real Women, Real Business Podcast is a candid exploration of how crafting a clear business vision can become your compass, guiding you to effectively evaluate and prioritize ideas that align with your goals and values. Shauna Lynn shares her journey of excitement and urgency that often accompany new ideas, as well as the common pitfalls of diving headfirst without thorough evaluation. Learn how to implement systems to capture and assess these ideas, ensuring they contribute meaningfully to your growth rather than leading you astray.

Shauna Lynn will help you categorize these ideas into manageable phases based on priority, urgency, and dependencies. This episode is packed with actionable advice on balancing excitement and carefully considering new opportunities. Through personal anecdotes and strategic insights, discover how to capture ideas for future assessment and make thoughtful decisions about which paths to pursue for sustainable business growth.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Learn more about Shauna Lynn: https://www.aboutshaunalynn.com/

In this episode of The Real Women Real Business podcast, join Shauna Lynn Simon as she interviews productivity specialist Amber De La Garza. Shauna Lynn and Amber explore the complexities of productivity in the entrepreneurial world. Amber shares her insights on how many people equate busyness with productivity, often overlooking the importance of focusing on high-value tasks that truly drive results. Amber emphasizes that productivity is not a one-size-fits-all approach and introduces her framework, categorizing tasks into four key buckets: marketing and visibility, sales, client servicing, and administration. By prioritizing these areas, business owners can better manage their time and reduce the overwhelming feeling of constantly putting out fires.

Amber also addresses the self-created fires that many entrepreneurs face, encouraging listeners to reflect on their habits and accountability. She advocates starting small by dedicating 30 minutes a week to focus on high-value activities, gradually building up from there. The episode is a reminder that productivity is a skill that can be learned and refined, empowering listeners to take control of their time and energy to achieve their business goals without the stress of endless busyness.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Leverage Lab: https://amberdelagarza.com/leveragelab/
• Small Business Straight Talk Podcast: https://amberdelagarza.com/podcast/
• Next Level Business Owner Quiz: https://amberdelagarza.com/quiz/
• The Eisenhower Matrix: https://asana.com/resources/eisenhower-matrix
• Ep 8: Empowering Success: LuAnn Nigara's Journey from Podcaster to Business Visionary - https://www.aboutshaunalynn.com/rwrb-podcast-episodes/empowering-success-with-luann-nigara
• The Power Of Habit by Charles Duhigg (Affiliate Link): https://amzn.to/4anF9P7
• Atomic Habits by James Clear (Affiliate Link): https://amzn.to/4gT5rwe

The Productivity Specialist:

• Learn more about Amber: https://amberdelagarza.com/
• Facebook: https://www.facebook.com/theproductivityspecialist
• Instagram: https://www.instagram.com/amber_delagarza
• Linkedin: https://www.linkedin.com/in/amberdelagarza/

About Amber De La Garza:
Amber De La Garza is The Productivity Specialist! Amber has more than a decade of experience helping small business owners maximize profits, reduce stress, and make time for what matters most by improving their time management and elevating their productivity! Amber is a sought-after coach, trainer, speaker, writer, host of the Small Business Straight Talk Podcast, and creator of LeverageLab®. Amber shares her message on her weekly podcast both virtually and in-person across the country for audiences that range from small business owners and associations to multinational corporations.

Join Shauna Lynn Simon on The Real Women Real Business Podcast as Shauna Lynn sits down with Maggie Horsburgh, a pioneering real estate agent who has turned her struggles into a powerful mission. Maggie identified a crucial gap in the industry and became a Certified Divorce Real Estate Expert. Dive into her compelling story and learn how she adapted specialized training from the IIumni Institute in California to fit Canadian laws, all while emphasizing the importance of feeling heard during such tumultuous times.

You’ll be captivated as Maggie shares the unique challenges she faced and overcame, becoming the first Canadian to master these specialized skills. She discusses the essential role of collaboration with family law professionals and how empathy, neutrality, and agreement are vital in managing real estate transactions during a divorce. Hear firsthand about her work with Catherine Willems of Crimson Leaf Studios and how it helped her create a niche that truly aligns with the needs of her clients. Maggie’s journey is a testament to the resilience and innovative spirit that drives success in this demanding field.

By leading with compassion and avoiding judgment, Maggie inspires us to better understand and support others in their most challenging times. Tune in for an episode filled with personal anecdotes, practical advice, and a powerful message of purpose and resilience.

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Crimson Leaf Studios (Free 30-minute consultation): https://www.crimsonleafstudios.com/contact-us (mention "Maggie" on contact form)
• Learn more about the IIumni Institute: https://www.ilumniinstitute.com/

Divorce Haven:

• Learn more about Maggie: https://www.divorcehaven.ca/
• The Top 5 Mistakes Realtors Make in Divorce Listings (Free Download): https://www.divorcehaven.ca/top5

About Maggie Horsburgh:

Maggie Horsburgh is a Certified Divorce Real Estate Expert (CDRE™) and the first Canadian to graduate from the prestigious Ilumni Institute. Drawing on her experience with divorce, Maggie has carved out a niche by supporting divorcing couples through the emotionally and financially challenging process of selling their matrimonial homes. She aims to minimize conflict and stress while providing compassionate, unbiased guidance. Maggie’s journey from navigating her divorce to helping others in similar situations is a testament to her belief in turning personal hardships into professional purposes. Through her work, she strives to make a positive impact on families during one of the most difficult times of their lives.

Her goal is to have a positive impact on divorcing families, the community, and broken hearts, as she values acceptance, hard work, and self-fulfillment.

When Shauna Lynn's father was diagnosed with progressive multiple sclerosis over two decades ago, he introduced her to a powerful coping mechanism—the "15-minute rule." Every day, he allows himself a brief window to feel any negative emotions before moving forward with a positive mindset. In this episode of The Real Women Real Business Podcast, unpack the transformative power of setbacks and how they can create growth and resilience, drawing inspiration from legends like Michael Jordan and Serena Williams.

Join Shauna Lynn as she highlights the incredible journeys of passion-driven female entrepreneurs who redefine setbacks as stepping stones. Through personal anecdotes and real-life client experiences, Shauna Lynn shares strategies for realigning objectives when life throws unexpected curveballs. Learn how to shift your perspective from focusing on failures to recognizing your achievements, even if your goals aren't fully met. Shauna Lynn delves into the art of writing your own comeback story, celebrating small victories, and maintaining resilience—key takeaways for anyone facing challenges in their business or personal life.

This episode urges you to stay positive, support fellow entrepreneurs, and keep thriving, reminding you that setbacks are merely temporary roadblocks on your path to future success. You got this!

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• The Gap and The Gain by Dan Sullivan (Affiliate Link): https://amzn.to/3XyFFV8
• Tough Mudder Competition: https://toughmudder.com/
• Serena Williams: https://www.serenawilliams.com/
• Michael Jordan: https://www.instagram.com/jumpman23/?hl=en

Ever wondered how you can turn your business's perceived weaknesses into its greatest strengths? Join Shauna Lynn Simon, on this enlightening episode of the Real Women, Real Business podcast. Uncover the art of transforming drawbacks into unique selling points. Learn from accommodation giants like Airbnb, Vrbo, and hotels, who have mastered highlighting their unique values. Shauna Lynn also shares personal insights from her entrepreneurial journey in home staging, demonstrating how she has successfully leveraged written reports in consultations to stand out despite some industry skepticism.

Uncover the power of positive framing, client-focused benefits, and the magic of storytelling to create emotional connections with your audience. This episode is packed with actionable strategies for enhancing user experience and engagement by improving the visual appeal and navigational ease of your product. Whether you're an entrepreneur looking to reframe feedback or a business owner aiming to enhance client interactions, this episode offers invaluable advice to help you turn limitations into strengths that truly resonate with your audience. Tune in and transform how you present your unique value to the world!

Resources:

• Set up a free Introductory Business Planning Session with Shauna Lynn: AboutShaunaLynn.com/plan
• Learn more about the show: AboutShaunaLynn.com/podcast
• Learn more about Vrbo: https://www.vrbo.com/en-ca/
• Learn more about Airbnb: https://www.airbnb.ca/