In this episode, we're talking with Kirsten Hammond from The Southern Teach Design and Branding to dive deep into the world of brand strategy and how it can be a game-changer for your Teachers Pay Teachers business. Whether you're just starting out or looking to refine your brand, this episode is packed with actionable ideas to help you stand out in the TpT marketplace.

We'll explore the crucial elements of creating an engaging brand identity that resonates with your audience. Kirsten also shares some examples that has been successful with her own business.

Kirsten's Instagram:
https://www.instagram.com/thesouthernteach.designs/

Kirsten's Website:
https://thesouthernteachdesigns.com/

The Creative Teacher Podcast:
https://thesouthernteachdesigns.com/podcast/

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Let's talk about hiring out tasks and what types of tasks you should hire out for in different phases of your business. A lot of TPT sellers, even in the early stages of their business, are thinking about what they can hire out for and then there are a lot of people who've been doing it all on their own for a very long period of time. 

But you find yourself asking - What do I hire out for? How do I prioritize the money that I have based on the stage of business that I'm in?

 Today, we're going to talk about three different levels of hiring out: beginner. intermediate, and advanced levels within your business.

It's important to understand that every business is different and so the advice that I'm gonna give here is gonna be very generalized for most people. Let's get started!

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We're rounding out our mini email marketing series by answering frequently asked questions submitted  by TPT sellers!

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Last week, we talked about three strategies that would work well for a TPT seller who's brand new to email marketing.

This week, we're talking about three advanced email marketing strategies that would be great for a TPT seller with an established and engaged email list.

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If you're brand new to email marketing (or haven't quite started yet), this episode is for you! We're talking about choosing your email marketing platfrom + the first two steps you'll need to take to start growing your list!

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This week on the podcast, we're throwing it way back to 2021 Back to School season and we are revisiting an old episode, episode 14. 

This episode is about three ways to have a successful back to school season in your TPT business. When this was first recorded in 2021, there was still some uncertainty about COVID.

Now,  TPT sellers  have been experiencing that things are still a little uncertain, but not because of COVID. The uncertainty is because of the current state of our economy. Teachers are in a different headspace than they were prior to 2020. 

 All of this adds up to a degree of uncertainty when it comes to back to school - how are my tried and true resources going to perform? 

So, in this week's episode, we're going to go back to those three fundamental ways to have a successful back to school season.  

Let's go ahead and dive in.

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Have you ever held your breath before releasing a new product over a certain historical topic?  Or you want to create resources about a certain culture or a certain time or a certain event, but without ending up on the news.

You want to have culturally responsive resources. You want to create resources that are inclusive, but you don't want to have your reputation ruined because you messed something up, simply because you just didn't know.

Well, today's guest, Karen Au Haq, is going to be talking all about that. She is an expert and works with a team of experts to help create resources that are culturally responsive and accurate and she's going to be talking about some ways that you can do that with your resources.

Karen actually offers a service to teacher authors and to the education community. If you fall into this category where you feel a little unsure of yourself with some of these resources that you're creating or with resources that you would like to create, this episode is for you. So here we go. I want you guys to meet Karen.

Karen's Instagram:
https://www.instagram.com/edcoachnetwork/

Karen's Website:
https://www.edcoachnetwork.com/

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In this week's episode, I'm sharing 3 of my biggest takeaways from a weekend at the Teacher Seller's Summit!

Purchase Your Ticket Here by Monday, July 10th

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Martina Cahill, The Hungry Teacher, is here today and she has a very successful membership for ELAR teachers. Her story is very inspiring and I can't wait for you guys to hear from her. If you've been thinking about opening a membership for teachers, you don't want to miss this interview. Let's meet Martina.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf 

Connect with Martina:
https://www.instagram.com/thehungryteacher8th/?hl=en

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If you are thinking about launching a course or launching a membership, I want you to listen to my friend, Melanie, Batistelli, because she is a launch strategist for course and membership owners. Her whole job is to take all of that stress off of your plate and help you focus on the things that only you can do.She's talking a little bit about that, some mistakes that she's seen course and membership owners make whenever they're launching, and some tips to kind of help you avoid those mistakes. Let's meet Melanie.

Purchase Your Ticket to Teacher Seller's Summit: https://laurenfulton.krtra.com/t/oTIxSLPqfhYf 

Melanie's Website:
https://duxburydigital.co

Melanie's IG:
https://instagram.com/duxburydigital

Create a Workshop that Creates Group Coaching Program: https://bit.ly/onestopworkshop    

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