The Rob Prsa Podcast

*** Show Notes ***

Design Crowd: https://www.designcrowd.com/apparel

About This Episode:

In this episode of Apparel Success, Rob shares 15 mistakes most entrepreneurs starting a clothing brand make in their first couple of years. This video covers mistakes on topics such as inventory management, social media marketing strategies, Instagram marketing, print on demand, shopify website for private label clothing brands, and more!

15 Mistakes Most Startup Clothing Brands Make:

0:00 How avoiding these mistakes will help you grow your clothing brand
1:20 Mistake #1: Waiting too long to launch the clothing brand
2:04 Mistake #2: When the clothing brand concept is too fluffy (and doesn't make any sense)
2:59 Mistake #3: Your clothing brand isn't different enough from the competition
3:31 Mistake #4: Biased thinking towards your own clothing brand
4:33 Mistake #5: Underestimating how much work it requires to start a clothing brand
5:16 Mistake #6: Not applying social proof enough to the marketing strategies for their clothing line
6:08 Mistake #7: Not making enough changes to your clothing line
6:54 Mistake #8: Focusing too much on making money rather than focusing on creating the best customer experience possible
7:40 Mistake #9: Giving up on the clothing brand way too soon
8:16 Mistake #10: Over-investing in inventory of the first releases for your clothing brand
9:13 Mistake #11: Using the same strategies that aren't working over and over again to market the clothing brand
10:15 Mistake #12: Holding back from creating a personality and sharing your authentic brand story
10:56 Mistake #13: Partnering with someone who doesn't bring equal value or passion to the clothing business
11:52 Mistake #14: Not using online tools (like fiverr) to outsource work for your clothing line
12:27 Mistake #15: Not hiring a bookkeeper to organize your finances

*** Show Notes ***

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

QUESTION — Have a question about how to run your business? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob talks about how he grew his clothing brand startup from $0 to over $300,000/year. This video shares how to start a clothing brand and have realistic expectations. Starting a clothing brand, fashion brand, streetwear brand, t shirt business will teach you SO much about the clothing business. You will have to learn social media marketing, website creation, logistics, manufacturing, sourcing, shipping, etc. Even if you are using print on demand - there are still so many marketing strategies to learn, test and apply to your brand in order to be profitable. My clothing brand success story is one of massive trial and error. Apparel Success was formed out of this story and having to learn every little detail about how to turn my clothing brand around to start making sales. Enjoy this private label clothing brand advice from my 6 plus years experience growing my brand. This info applies to your clothing brand, clothing line, streetwear brand, fashion brand, t shirt business, print on demand (POD), dropshipping and beyond!

*** Show Notes ***

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

QUESTION — Have a question about how to run your business? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob talks about a day in the life of his private label clothing brand where there is a slow month. Sharing the reality of entrepreneurship which is that no entrepreneur is perfect and sales tend to vary from week to week and month to month. These are the realities of starting a clothing brand without any filter. This info applies to your clothing brand, clothing line, streetwear brand, fashion line, t shirt business, print on demand, dropshipping and beyond!

*** Show Notes ***

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

QUESTION — Have a question about how to run your business? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob talks about how to find your niche for your private label clothing line. Finding a niche and committing to it is vital for getting clothing brand sales. This info applies to print on demand and inventory based brands on Shopify and other website platforms. Apply this to your branding and marketing strategy for optimal results.

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob talks about how print on demand isn't for every type of apparel business. The print on demand t-shirt business is great for social media influencers looking to monetize their audience with a Shopify merch store. Otherwise, print on demand in 2022 still comes with delayed shipping times, limited product options and lower margins. If looking to run a private label clothing brand with long term customer base, then print on demand may provide you with some negative consequences.

*** Show Notes ***

Design Crowd: https://www.designcrowd.com/apparel

About This Video:

In this episode of Apparel Success, Rob shares 5 tips for clothing brands in 2022. These 5 tips will help you grow - we cover marketing, sourcing, social media, sales, and beyond!

5 Tips:

1) Take your time finding reliable suppliers and manufacturers for your clothing brand.
2) Lock in on what makes your clothing line different.
3) Think hard about your social media marketing strategy before executing.
4) To grow on Instagram focus on "shares", to grow on TikTok focus on "audience retention".
5) Understand why your best-sellers ARE your best-sellers - and do your best to recreate that for future releases.

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Design Crowd (DISCOUNT CODE - "APPAREL"): https://www.designcrowd.com/apparel

Book A Brand Review: https://www.apparelsuccess.com/t

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob breaks down the most recent free shipping promotion for his startup private label clothing brand. Periodically running promotions is an excellent clothing brand marketing strategy. Teaching the nuances of how to start a clothing brand in 2022.

*** Show Notes ***

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

QUESTION — Have a question about how to run your business? Post in comments section of this video!

About This Video:

In this episode, Rob explains how to make money online 2022. If you're looking to earn money online in 2022, these are the tools to make it happen. It doesn't matter whether it's through building an ecommerce shopify business or affiliate marketing, it all comes back to creating and providing "value". How to make money online in 2022 follows the same principles of business that have been working traditionally for centuries. You can earn and make money from home as long as you are offering real value to a market. That is the beauty of the internet revolution (you can do it from home!) Sharing not only the BEST ways to make money but the ONLY way to make legit money... Create something people want to pay for.

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob talks about how to make money online by selling t shirts. The t shirt business is saturated but most clothing brands don't really know what they are doing. Understanding the psychology of WHY people buy and wear clothing will give you a massive advantage over the competition. The ultimate marketing strategy for a private label clothing brand is to start a brand that connects with a pre-existing identity and culture. Branding so that there is synergy between your brand concept and real human values. The primary component of a clothing brands marketing plan should be purely honing in on the brand concept. Afterwards, you can focus on social media marketing and selling becomes much easier. Selling t shirts can be done as easily as using Shopify print on demand in 2022. This info applies to your private label clothing brand, clothing line, fashion brand, fashion line, t shirt business, tshirt business, streetwear brand, print on demand (POD), dropshipping and beyond!

*** Show Notes ***

The Clothing Brand Marketing System: https://clothingbrandmarketing.com/

Brand Crowd: https://www.brandcrowd.com/apparelsuccess

Book A Brand Review: https://www.apparelsuccess.com/

Facebook Group: https://www.facebook.com/groups/243380772810772/

QUESTION — Have a question about how to run your clothing brand? Post in comments section of this video!

About This Video:

In this episode of Apparel Success, Rob shares powerful clothing brand advice for your clothing brand startup. Rob teaches how to start a clothing brand and get sales through applying the principles of social proof and credibility. These clothing brand marketing tips will be a game-changer for building trust and increasing the conversion rate for your fashion brand. Advice for print on demand brands on how to sell easier. Social media marketing advice for streetwear clothing brands. How to market your clothing brand in 2022. This advice applies to your clothing brand, clothing line, fashion brand, fashion line, streetwear brand, streetwear line, t shirt business, print on demand (POD), dropshipping and beyond!