In this episode, I interview David Hoffeld, the author of "The Science of Selling" and his new book, "Sell More with Science". In this interview, we discuss how salespeople can sell more, close more sales and increase their income by following science backed strategies. 

Highlights:

0:00 - Intro 

2:06 - What selling should be 

6:47 - How to overcome call reluctance

12:55 - Sales success mindset 

21:03 - What makes a great salesperson 

30:37 - The best questions to ask when selling 

36:23 - How to close the sale

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▶ ABOUT BRANDON MULRENIN

Brandon is a real estate broker in Michigan and is the CEO of Brookstone Realtors. Real estate coaching is Brandon’s passion. He teaches real estate agents at his company and around the country how to get listings using his reverse selling lead generation system. His mission is to teach real estate agents how to sell without being salesy, he calls it reverse selling.