The Smart Passive Income Online Business and Blogging Podcast

#457: One event put Katie in a position to ultimately change the lives of tens of thousands of children and families all over the world: An email from a book publisher (whom she actually hasn't heard from since). But Katie's career isn't built on luck. She had to first ask questions — something she's insanely good at. She also describes herself as a "medium-speed" entrepreneur, mitigating risk wherever possible. Take a step behind the curtain of Katie's business with me today. We're diving into her origin story, the ins and outs of the decisions she made along the way, her secret to taking risks, and the strategies she's used to bring her business to the next level. I know that by listening in you'll be inspired to apply these takeaways towards your journey too. Show notes and more at SmartPassiveIncome.com/session457

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#456: You know those stories that start out "once I was in a rock band . . . " ? It turns out that drumming in a rock band would put Josh Hall in the right place for a major entrepreneurial lightbulb to go off. Fast forward about a decade and Josh would be running his own web design firm and launching wildly successful courses for entrepreneurs hoping to follow in his footsteps. Here's how Josh did it all: you'll learn how Josh transitioned from his first clients to starting his agency, building a suite of online courses, and creating his new membership site. He'll talk you through all the "whys" behind those decisions, some of the hard lessons he learned early on, and the revolutionary effect podcasting has had on his business. There's a lot of ground to cover today — roll tape! Show notes and more at SmartPassiveIncome.com/session456

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#455: This might surprise you, but there's really only one show that I absolutely have to listen to . . . every week. Actually, every day. The show is Tesla Daily, which is why I couldn't be more thrilled to have its host Rob Maurer on the show today!

If you want a behind-the-curtain peek at how someone with over 100,000 YouTube subscribers produces a hard-hitting podcast every day, you're in the right place. Even more impressive is how Rob's built a trust-worthy brand in such a crowded space.

What does it take to keep up production with a daily show like this? How do you combine an audio-first podcast with the power of YouTube? And what does Rob do when Elon Musk posts a controversial tweet? All that and more today — press play, y'all! Show notes and more at SmartPassiveIncome.com/session455

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#454: I want you to step into the DeLorean with me for a moment, because we're going back in time all the way to January . . . of 2020.

Think of this episode as a guide to the year, in terms of SPI podcast episodes. From deeply personal and heartfelt stories to actionable advice and expert strategies for everything from email marketing to TikTok, this shortlist of 17 episodes has something for everyone. Show notes and more at SmartPassiveIncome.com/session454

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#453: I've been an entrepreneur for over a decade and, oh man, I've definitely never had a year like this one. It's been a serious doozy, so some reflection needs to be done. And that's what this episode is all about. Just you and me today. I'm going to take you through five things — events, decisions, etc — from 2020. We're talking the good, the struggles, the pivots, the lessons learned, all of it, so that we can move forward confidently into 2021. It's not just about what didn't happen this year — the in-person events, for example — it's about what is possible because of the changes we're all having to embrace. And that mindset shift can open up a completely different way of thinking about everything 2020 threw our way. Let's get started! Show notes and more at SmartPassiveIncome.com/session453

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#452: How do you balance every 24 hours between business, family or personal relationships, and the rest of it? Well, what if you had eight kids on top of running a business? (Is that even possible?) Like today's guest Lisa Canning says: "the juggle is real," and whether or not you're a parent, I promise you at some point, you're going to be juggling. So many entrepreneurs feel like success comes at the detriment of other areas in their life. Is equilibrium even possible? If you're asking questions like this, I highly recommend listening to this episode. Lisa's going to take us through her own story, from a meltdown in her minivan to finding a more holistic approach to business and life. You'll learn Lisa's three-part framework for balancing work and life, plus a great "litmus test" for checking whether that balance is off. Whether you have eight kids or none, this episode is for you! Show notes and more at SmartPassiveIncome.com/session452

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#451: There's a saying that you're going to hear on this episode that I absolutely love: "Joy wouldn't feel so good if it wasn't for pain." It's a heck of a true statement, and Casanova Brooks, today's guest, has truly lived it.

Today, he's taking us through his experience: from his tough upbringing to how he found his drive, why he decided to pursue real estate, and what he learned from a tough period sleeping next to a water heater. This one is super motivating, super inspirational, and there's a ton of solid advice in here about finding mentorship, discovering your drive, and setting goals for yourself. And the title says it all: this is the most insane journey to becoming an entrepreneur I've ever heard. Let's dig in! Show notes and more at SmartPassiveIncome.com/session451

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#450: Can you imagine being in the travel influencer industry when COVID-19 hit? Kristin Addis is the creator at BeMyTravelMuse.com—a site for travelers, especially solo female backpackers. Kristin works with brands and organizes special trips for adventurers. Kristin's no stranger to adversity. Her whole travel adventure started when she was four years deep in a top-notch corporate job that she just knew from day one wasn't going to stick.

How is she innovating and keeping her business thriving? Kristin's going to take us through it all today, from her business's origin story and the decisive moments when she knew to stay with it, to adapting to a post-COVID world, to getting vulnerable and creating new offerings for her audience. A lot of great inspiration in this one—let's go!

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#449: It's been 8 years and exactly 400 episodes since Brendan Hufford last joined us on the show. He's back to give us an update on where life has taken him since then. We talk about his experience as an admin for the SPI Facebook community, how the idea for SPI Pro started, and what lessons he's learned as a father of four and an entrepreneur. Brendan is an SEO expert—you can learn more at SEO for the Rest of Us. He's also going to dive into what we should know about SEO and why you don't need a thousand-dollar course to learn SEO the right way. There's a lot to talk about so let's dive in! Show notes and more at SmartPassiveIncome.com/session449

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#448: Our job as marketers to help people make decisions, even life-changing ones. Creating scarcity and urgency ("scurgency," as I once heard someone put it) is the name of the game.

Why is scarcity so necessary and what can it do for us? What's the psychology of selling, how do you set deadlines in a genuine way, and how do you help someone commit to life-changing action? Jack Born, today's guest, has the answers to those questions and more, plus a story about kitesurfing that perfectly illustrates the power of deadlines

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