The Smart Passive Income Online Business and Blogging Podcast

By Liz WilcoxBusiness

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The Smart Passive Income Online Business and Blogging Podcast episodes

June 17, 2020 SPI 427: Since Launching a Physical Product, Here's What We've Learned—SwitchPod Updates
#427: This episode of the SPI Podcast is about the business at SwitchPod, a physical product my videographer, Caleb Wojcik—who joins me—and I created. From an idea in 2017, to a $418K Kickstarter launch in 2019, to building and shipping it, to placement on Amazon and retail stores... It's been awesome, and we want to share what we're learning along the way to help you fast-forward your own physical product success. Podcast show notes available here: https://www.smartpassiveincome.com/session427
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
44 min
June 10, 2020 SPI 426: Black Entrepreneurs Speak Out, Volume 1
#426: In an effort to spend more time listening to and amplifying the voices of SPI's Black community, we invited people to submit a recording via SpeakPipe sharing whatever they felt comfortable. Team Flynn did not disappoint. Numerous Black entrepreneurs responded, sharing their challenges, promoting their businesses, sharing advice and resources, and telling their stories. Podcast show notes available here: https://www.smartpassiveincome.com/session426
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
47 min
June 05, 2020 Emergency Episode #5: A Message From Our Team
We’re pausing our regular content this week to honor and mourn the lives of George Floyd, Breonna Taylor, Ahmaud Arbery, and the countless others in the Black community who have been taken too soon. My teams at SPI Media, Fusebox, Flynndustries, and SwitchPod are taking stock of what we need to do to help bring an end to systemic racism. We’re also opening up a forum for our Black community members and Black entrepreneurs to be heard at http://smartpassiveincome.com/contribute.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
3 min
May 27, 2020 SPI 425: How to Host a Lower-Priced Workshop to Lead to a Higher-Priced Product, with Rick Mulready
#425: Imagine you sell a valuable premium product—one people aren't buying because of the high price point. How do you get them to buy? In this episode I share an honest, authentic marketing tactic used successfully by my friend Rick Mulready, from The Art of Online Business Podcast and RickMulready.com. Here is step-by-step guidance on leading people to a higher-priced product using a lower-priced workshop. Podcast show notes available here: https://www.smartpassiveincome.com/session425
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
53 min
May 20, 2020 SPI 424: The Antidote to Dry Marketing and Sales, with Ann Handley
#424: Ann Handley is a Wall Street Journal-bestselling author who helps businesses escape marketing mediocrity to ignite tangible results—and she's here to talk about how we can best portray our authentic selves to effectively market our brands. Learn why so many people are bad at marketing, an incredibly simple way to approach marketing that turns what most people do on its head, and whether likability is even that important. Podcast show notes available here: https://www.smartpassiveincome.com/session424
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
33 min
May 13, 2020 SPI 423: A Copywriting Masterclass and Sales Page Components that Convert, with Prerna Malik
#423: In this episode of the SPI Podcast, I talk to Prerna Malik about how to become a better conversion copywriter. You'll learn the elements of Prerna's proprietary copywriting process, how to lead a browser to become a buyer, the difference between a bad testimonial and a great one, and how to get social proof before you even have your first customer. Podcast show notes available here: https://www.smartpassiveincome.com/session423
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
54 min
May 06, 2020 SPI 422: Email Marketing Audit: Which of These Email Marketing Strategies Are You Actually Doing?
#422: In this solo show, I share a little ten-point quiz you can take to test the strength of your email marketing strategy, and I let you in on some of my email marketing secrets. This isn't the traditional stuff I hope you’re doing already, like writing great subject lines, cleaning your email list, and paying attention to deliverability. No—these are tips from deep inside the Smart Passive Income toolbox. Podcast show notes available here: https://www.smartpassiveincome.com/session422
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
42 min
May 04, 2020 Emergency Episode #4: Podcasting During Covid-19 (and Your Big Opportunity)
Podcasting has definitely been affected by the pandemic. Numbers are down for some, however, in some industries, the numbers are way up. Why though? Also, why might now be a great time to start a podcast, and how do we, in this environment, best grow our podcast? All that and more in this episode. Check out Buzzsprout, which we talk about in this episode: smartpassiveincome.com/buzzsprout. And download the SPI Podcast Cheat Sheet, which gives you step-by-step guidance on starting your podcast.
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
32 min
April 29, 2020 SPI 421: Deborah Niemann: Deborah's Online Course Success Story (About Goats—Yes, Goats)
#421: In this episode, I interview Deborah Niemann, who helps people all over the world raise their goats and make cheese and soap via her online courses. We cover how to position yourself as the expert and actually be that expert, ways not to create your online course, and the importance of collecting email addresses early on. Podcast show notes available here: https://www.smartpassiveincome.com/session421
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
40 min
April 22, 2020 SPI 420: How the CEO of Everbowl is Radically Growing and Creating an Amazing User Experience for His Customers
#420: Self-proclaimed serial entrepreneur and childhood classmate of mine Jeff Fenster is here to tell us how he's created multiple successful businesses in an all kinds of spaces. These include a small payroll company, a digital marketing agency, a construction company, and most recently, a healthy-dining establishment. You'll learn about the different "types" of entrepreneurial minds, what it means to "reverse-engineer" a business, and why it's good to be the dumbest guy in the room. Podcast show notes available here: https://www.smartpassiveincome.com/session420
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
48 min

About The Smart Passive Income Online Business and Blogging Podcast

From the publisher's feed

Host Liz Wilcox reveal all of her online business and blogging strategies, income sources and killer marketing tips and tricks so you can be ahead of the curve with your online business. Discover…