The Storytelling Lab
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The Storytelling Lab episodes

  • Using Storytelling to Run a Successful Crowdfunding Campaign with Amanda Cazzolla
    This episode of The Storytelling Lab features Amanda Cazzolla, Director of Marketing at Reinvestment Partners. Amanda enrolled in my storytelling coaching sessions awhile back, and later created an incredibly successful crowdfunding campaign from the ground up! This episode is perfect for beginners who want to hear about the evolution of a great storytelling journey from beginning end.

    Hosted on Acast. See acast.com/privacy for more information.

    1 hr 7 min
  • The Four Parts of Every Brand Story
    On this episode of The Storytelling Lab, Rain gives us the scoop on his latest projects, including "A Storytelling Workbook for Beginners," coming out just in time to add it to your Christmas shopping cart! The workbook is centered around the four P's: People, Problem, Purpose, and Platform, and Rain gives us a breakdown of how and why each of those P's are crucial to telling your perfect brand story.

    Hosted on Acast. See acast.com/privacy for more information.

    16 min
  • Sharing Your Lived Experiences Through Stories with Ray Christian
    This episode of The Storytelling Lab features Ray Christian, a professor, author, show host, speaker, and scholar in all things African American history and storytelling. Ray gives us a glimpse into how his passion for storytelling came to be and provides us with some invaluable advice on how to connect with your audience on a deeper level and sustain a lasting impact through shared experiences.

    Hosted on Acast. See acast.com/privacy for more information.

    56 min
  • Crafting Your Unique Narrative Voice
    On this episode of The Storytelling Lab, Rain gives us the inside scoop about one of his most successful coaching methods and how he helps clients discover their true narrative voice. He gives a very recent example of what NOT to do and why, and shares a piece of his personal journey about how he discovered his own narrative voice.

    Hosted on Acast. See acast.com/privacy for more information.

    13 min
  • RISKing It All in Your Story with Kevin Allison
    On this episode of The Storytelling Lab, Rain features none other than Kevin Allison - storyteller, comedian, teacher, author, and host of the widely popular show, RISK! Rain and Kevin break the norm with their conversation about Kevin's life experiences and his advice on how to connect with all types of people, offering you something truly raw, risky, and real this week. This episode is perfect for anyone thinking about taking a more daring approach to their storytelling style and seeking inspiration on how to navigate that path.

    Hosted on Acast. See acast.com/privacy for more information.

    45 min
  • The Top Five Brand Storytelling Mistakes to Avoid
    This episode of The Storytelling Lab is an exciting one! Not only does Rain divulge the top five brand storytelling mistakes that marketing teams make, but he drops a special surprise announcement. This episode is perfect anybody fresh on the brand storytelling scene needing some upfront guidance about what not to do in your marketing strategy. Tune in to hear all the details.

    Hosted on Acast. See acast.com/privacy for more information.

    23 min
  • Cultivating Empathy in the Digital Age with Miri Rodriguez
    On this episode of The Storytelling Lab, Rain talks with the Head of Global Internships at Microsoft, Miri Rodriguez. And if you think her title is impressive, wait til you hear the conversation! Miri is an expert at brand design thinking AND empathy and it truly shines through. This episode is perfect for anyone who is struggling with their brand storytelling strategy.

    Hosted on Acast. See acast.com/privacy for more information.

    53 min
  • The Sequencing of Your Stories
    On this episode of The Storytelling Lab, Rain addresses a very important aspect of effective storytelling: sequencing. Rain highlights why the order of your story's events are crucial to executing your brand storytelling strategy and even tells us a tale of his own! This episode is perfect for anyone wanting to dive deeper into WHY stories are sequenced the way that they are and how proper sequencing can heighten the connection with your prospective audience or customers.

    Hosted on Acast. See acast.com/privacy for more information.

    16 min
  • How to Share Your Story on Broadcast Media with Ashley Bernardi
    On this episode of The Storytelling Lab, Rain sits down with Ashley Bernardi, a media relations expert and publicist whom he previously reached out to in regard to his own book, Six Second Stories: Maximize Your Impact in Minimal Time that comes out in early 2021. Ashley has an impressive background in journalism and gives us the inside scoop on how to best position yourself to the media and step-by-step advice on how to attain success.

    Hosted on Acast. See acast.com/privacy for more information.

    59 min
  • Under the Influence of The Storytelling Cocktail
    On this week's episode of The Storytelling Lab, Rain dives into a concept of his own creation called, "The Storytelling Cocktail." You may have heard Rain speak live about this particular concoction before, but on this episode, he spends time thoroughly explaining how each individual ingredient makes a recipe for success when it comes to your brand storytelling and marketing strategy.

    Hosted on Acast. See acast.com/privacy for more information.

    19 min

About The Storytelling Lab

From the publisher's feed

The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your…

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