The Storytelling Lab

By Rain BennettBusiness Entrepreneurship Education Arts Self-Improvement Visual Arts

The Storytelling Lab episodes

September 10, 2020 Telling Your Authentic Story on Social Media with Troy Sandidge
This episode of The Storytelling Lab is chocked full of gold nuggets from the one and only, Troy Sandidge, or he's better known as on social media, #findtroy. Troy has been in the marketing space for over a decade and on this episode, he goes in-depth on how to navigate the marketing space within our current culture. Whether you're beginning your entrepreneurship or you're a seasoned marketing professional, this episode will have something to offer you.
Hosted on Acast. See acast.com/privacy for more information.
44 min
September 03, 2020 The Undeniable Storytelling Formula that Works
On this episode of The Storytelling Lab, Rain enters the realm of story structure and implements the "Story Spine" method from our most recent episode. Rain hones into the "spines" of a couple of our most beloved films and how to achieve their same compelling effect in your own work! This episode is perfect for anyone looking to understand why certain brand storytelling methods are more effective than others and how to use the storytelling formula to better engage and connect with your audience.
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22 min
August 27, 2020 The Eight Steps of the Story Spine with Kenn Adams
This episode of The Storytelling Lab features none other than Kenn Adams, a.k.a the inventor of the "Story Spine." Don't know what the Story Spine is? If you've seen any Pixar film, then you unconsciously know what it is. On this episode, Rain takes Kenn back in time to when and how the Story Spine was born, the art and structure of improv, and the importance of rules and balance within storytelling.
Hosted on Acast. See acast.com/privacy for more information.
57 min
August 20, 2020 How to Create Compelling Characters in Your Stories
On this episode of The Storytelling Lab, Rain dives into the art and science of character and story development and explains the critical role they play in telling YOUR brand story. Rain discusses a variety of topics such as the 3 act structure, character archetypes, and draws on some of the most classic, "hero-driven" movies to explain how you can make the same impact on your audience. This episode is perfect for storytellers and marketers alike who are looking to deepen their connection with their audience.
Hosted on Acast. See acast.com/privacy for more information.
21 min
August 13, 2020 Social Media Storytelling for Nonprofits with Julia Campbell
We're back this week on The Storytelling Lab with another incredible guest who decided very early on that her mission in life was to help others. Julia Campbell is a social media marketing expert, speaker, author, and online teacher whose passion is helping nonprofits tell the best version of their brand story. Tune in to hear Julia discuss why connecting through stories is a vital part of successful marketing.

Visit Julia's website https://jcsocialmarketing.com/
And follow her on Instagram juliacampbell77
Hosted on Acast. See acast.com/privacy for more information.
42 min
August 06, 2020 The Five Brand Stories You Need to Tell
We’re changing things up this season! This episode of The Storytelling Lab features none other than your host, Rain Bennett. Rain has a rich background in storytelling and speaks directly to his audience, diving into the five brand stories that he uses to help his clients. This episode is perfect for anyone looking to flesh out their brand marketing strategy.

As always, follow Rain on Instagram @rainbennett
And check out his storytelling services https://linktr.ee/rainbennett
Hosted on Acast. See acast.com/privacy for more information.
18 min
July 30, 2020 The Lost Colony with Scott Dawson
We’re back with Season 5 of the Storytelling Lab and kicking it off with Scott Dawson, a local historian, author, amateur archaeologist, and expert on the mysterious Lost Colony. Scott is a native of Hatteras Island whose family roots on the island trace back to the 1600s and his mission is to tell the true story of 'America's oldest mystery.' In this episode, Scott takes us back in time to discuss the famous “CROATOAN” carving, his archeological findings, and the importance of inclusivity and keeping our ancestral stories alive.

Check out Scott’s newest book at: https://www.amazon.com/Lost-Colony-Hatteras-Island/dp/1467144339 OR https://www.arcadiapublishing.com/Products/9781467144339
Hosted on Acast. See acast.com/privacy for more information.
1 hr 13 min
July 16, 2020 The Top Storytelling Tips from Season 4
The Season 4 recap is here! Rain discusses our favorite and most actionable storytelling tips and tricks from our Season 4 guests. We focus on storytelling fundamentals, basics of content marketing, interacting with your audience, and making a plan! Listen now to catch up on anything you may have missed or guests you just couldn’t get enough of. Guests include Paul J Zak, Brant Pinvidic, John Livesay, Grant Baldwin, Jay Acunzo, Rob Simmelkjaer, Shirlette Ammons, Melanie Deizel, Denise Withers, and Kathy Klotz-Guest.

Follow Rain on Twitter @rainbennett
Follow The Storytelling Lab on Twitter @storylabpodcast
Hosted on Acast. See acast.com/privacy for more information.
56 min
June 25, 2020 Capturing Truth with Burk Uzzle and Jethro Waters
We’re rounding out our 4th season with a very special interview from one of America’s most highly regarded photographers, Burk Uzzle, and filmmaker, Jethro Waters. We discuss truthfully portraying a subject, leading with your heart, and learning from people with whom you disagree. This interview was recorded after the screening of F/11 and Be There, Jethro Water’s documentary on photographer Burk Uzzle, at the 2019 Full Frame Film Festival.

Learn more about Burk Uzzle at his website: www.burkuzzle.com
Learn more about Jethro Waters at his website: www.jethrowaters.com
Hosted on Acast. See acast.com/privacy for more information.
43 min
June 18, 2020 Better is Possible: Growing a Healthy Community with Joshua Gunn
This week’s Health & Happiness story is from Joshua Gunn, aka J. Gunn, a Durham native, North Carolina rapper, and community leader. Joshua tells his story of growing up in Durham and what led him to run for city council. With experience in and love for both the “old” and “new” Durham, Joshua strives to create economic and racial equity within our growing community.

Follow Joshua Gunn on Twitter @JGunnisbetter
Or on Facebook as Joshua Gunn
Hosted on Acast. See acast.com/privacy for more information.
26 min

About The Storytelling Lab

From the publisher's feed

The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your…