Once named the best ice cream on the planet by National Geographic, Handel's has been in the business of making and selling fresh ice cream since 1945. Now, it's on the doorstep of 100 locations, with plans for a whole lot more. CEO Rich Matherne joins QSR editors Danny Klein and Ben Coley to discuss the path forward, how to win in an increasingly crowded sector, and why ice cream won't ever lose appeal.