FIFA started as a handful of Europeans who wanted to play soccer across borders. It became one of the most powerful and corrupt organizations in sports history, controlled by 22 men voting behind closed doors.

For nearly two decades, one man sat at the center of it all: Sepp Blatter. He wasn't the richest official in the room. He didn't need to be. He had something better: the votes. And he knew exactly how to keep them.

So how does a Swiss bureaucrat become the most powerful man in the world's most popular sport?

This is a story about soccer, but also about power, money, and how global systems quietly get built ... and then break under their own weight.

Guest: Simon Kuper, journalist at the Financial Times and author of "World Cup Fever."

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A production of Rhyme Media for 1440 Media

Host: Sony Kassam

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