Real estate agents love referrals, but becoming more referable has a lot less to do with asking for business and a lot more to do with the experience you create for your clients.

In this episode, I break down six simple things agents can do right now to earn more repeat and referral business without spending more money on marketing.

I cover why you need to make the relationship about the client instead of your commission, communicate consistently, show up on time, prepare before every meeting, know your contracts and transaction process, and understand the market data well enough to confidently answer your clients’ questions.


At the end of the day, your brand isn’t just what you post online. It’s how you communicate, how prepared you are, how much value you provide, and the type of professional you are every day.

Do those things at a high level, and you become a lot more referable.

If you got value from this video, subscribe to the channel and hit the bell for more real-world real estate coaching and strategies.

How’s the real estate market in Greater Philadelphia? In this episode, I break down the numbers that actually matter for buyers and sellers across Philadelphia, Chester, Delaware, and Montgomery counties.

Through July 2026, Greater Philadelphia closed sales are down just 1% year over year, while the median sales price is up 2.6% and active inventory has increased 12.4%. But the suburbs remain tight, with Chester, Delaware, and Montgomery counties all sitting below two months of housing supply.

My biggest takeaway is that the market is stabilizing. Inventory is improving, local sales are showing some growth, prices continue to rise, and mortgage rates have remained relatively steady.

I also explain why sellers shouldn’t assume the market shuts down after August, what the typical post-Labor Day bump could mean, and why buyers should focus less on perfectly timing rates and more on finding the right home with a payment that fits their budget.

Every neighborhood is different, so if you’re considering a move, make sure you’re looking at the data for your specific township, school district, and price range.

🆕 Stay up to date on all the latest topics while Tom Toole and Sarah Tymon give our community a place to learn about the real estate market and industry trends on Toole Time Real Estate Radio ... ⏰

👀 Tune in LIVE on WWDB-AM 860 and this page EVERY TUESDAY @3:00PM! 🎙

👉🏼  This week's topic recap:

📈 🏦 • Data Centers and Home Values, Cash Buyer Percentage is Going Down, CPI Data and the FED meeting

🚫 🏢 • Upper Merion Shoots Down Data Centers and Bellwether District Could Add 19,000 Jobs

🔑 📆 • New Listings and Open Houses this weekend

Everyone keeps saying that real estate agents who use AI will replace the ones who don’t — but what does actually using AI in your business look like?

In this episode, I break down 5 practical ways I’m using AI and coaching our agents to use it right now to become more efficient, improve their skills, and spend more time on income-producing activities.

I cover how AI can help you better understand home inspection issues, quickly research questions that come up during a transaction, create stronger marketing content, analyze your sales calls to improve conversion, and write more professional and empathetic responses to clients and other agents.

AI isn’t going to do the work for you. But if you use it correctly, it can save you hours, sharpen your skills, and give you more time to focus on conversations, appointments, and growing your business.

If you got value from this video, subscribe to the channel and hit the bell for more real-world real estate coaching and strategies.

Ivy Zelman recently made headlines by saying there is no housing shortage in the U.S. — but here in Greater Philadelphia, the numbers tell a very different story.

In this Tom’s Take, I break down why national housing headlines can be misleading when you’re trying to buy or sell locally. I look at current inventory levels across Chester, Delaware, Montgomery and Philadelphia counties, where supply is growing but remains extremely tight in many of our suburban markets.

I also explain why new construction, price point, school district and even township-level data matter more than broad national statistics when determining what’s really happening in your market.

If you’re thinking about buying or selling in the Philadelphia area, make sure you understand the local numbers before making a decision based on a national headline.

Accountability is what separates high performers from people who keep missing their goals.

In this episode of Best Agent Hacks, Tom Toole breaks down how real estate agents can build an accountability partnership that actually works. This is not about complaining, making excuses, or having another meeting just to talk. It is about setting a clear cadence, making specific commitments, reporting real numbers, and showing up consistently.

Tom shares the four key components of a successful accountability partnership: schedule it, make SMART commitments, keep the meetings focused, and hold the standard that if you do not show up, the partnership does not work.

He also explains why agents should focus on no more than three goals, choose goals tied to their actual business, and track activities they can control.

If you want more consistency, stronger implementation, and momentum heading into the second half of the year and 2027, this episode gives you a simple structure to follow.

Peak pending season may be over, but there is still plenty of opportunity left in the 2026 housing market.

In this episode of Tom’s Take, Tom Toole breaks down the four trends shaping the rest of the year in Greater Philadelphia, including tight inventory, stable mortgage rates, pricing that is leveling off, and a second window of opportunity for buyers heading into the fall.

Tom explains why buyers should be prepared for multiple-offer situations in low-inventory markets, why sellers should watch showing activity and offers closely, and why August is the right time to start planning before the fall market picks up.

If you are thinking about buying or selling on the Main Line, in Chester County, Delaware County, or the surrounding Philadelphia suburbs, now is the time to get clear on your goals and put a plan in place.

🆕 Stay up to date on all the latest topics while Tom Toole and Sarah Tymon give our community a place to learn about the real estate market and industry trends on Toole Time Real Estate Radio ... ⏰

👀 Tune in LIVE on WWDB-AM 860 and this page EVERY TUESDAY @3:00PM! 🎙

👉🏼  This week's topic recap:

📈 🏡 • Rates Are Holding Steady, So What Does That Mean for the 2027 Market?

🏟️ 🌳 • King of Prussia Sports Stadium, Tredyffrin Chase Park, and New Rooftop Terrace in Radnor

🔑 📆 • New Listings and Open Houses this weekend

Getting to the second appointment is one of the biggest milestones in a real estate transaction.

In this episode of Best Agent Hacks, Tom Toole breaks down the three opportunities agents have to lay the groundwork for the next meeting: before the appointment, during the appointment, and after the appointment.

Tom covers the specific actions agents should take, including setting up relevant property drips, sending a personalized pre-appointment video, holding a real strategy meeting, reviewing the buyer agency agreement properly, asking better questions, debriefing the property, booking a meeting from a meeting, and sending a post-appointment video.

If you feel like buyers or sellers are ghosting you after the first conversation, this episode gives you a repeatable process to improve follow-up, build rapport, and get back in front of more clients.

🆕 Stay up to date on all the latest topics while Tom Toole and Sarah Tymon give our community a place to learn about the real estate market and industry trends on Toole Time Real Estate Radio ... ⏰

👀 Tune in LIVE on WWDB-AM 860 and this page EVERY TUESDAY @3:00PM! 🎙

👉🏼  This week's topic recap:

📈 ⚖️ • The Highest Rates of the Year and Congress Summons Compass

🏀 👑 • Berwyn Farmer’s Market is Returning, LeBron James signs with 76ers, and Boyd Company Predicts $250M plus Pumped into Economy due to Lebron James

🏡 📆 • New Listings and Open Houses this weekend