The Ultimate Landscape CEO - Jeffrey Scott

Over the course of thirteen years leading Green Acres Tree Farm, Dennise observed a troubling trend in the industry. Magnificent, mature healthy trees were being felled to make way for new construction or due to spatial constraints. This frustrating element had just become an accepted part of doing business. Dennise knew there had to be a better way, a realization that sparked the inception of RE-TREE in 2018.

Dennise’s mission goes beyond business; it’s a commitment to a more sustainable planet. Her expertise as an ISA certified arborist, coupled with her passion for technology and innovation, drives the valuable solutions she offers to global problems. Every day, she works to redefine the way we approach mature tree preservation, inspiring property owners, green industry peers and communities.

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Tim Johnson is co owner of Tim Johnson Landscaping, a two branch, 10+M mixed-services landscape business situated in Statesville and Charlotte, NC

Tim has experienced all the growing pains, including ’not being on the same page’ with another owner, carrying everything on his shoulders without a strong leadership team, operating reactively, and being overly focused on the top line.

You will learn about his journey solving those struggles, and some secrets of the trade that he has developed.

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Marc Nissim is the owner of Harmony Design Group in Westfield, NJ. It’s 18 years old and does $5million in mostly DB business, with 10% maintenance.

Marc shares how he overcame Dyslexia, found his true passion in the visual arts, and opened up a design business. He then pivoted from a design only to design-project mgmt, to design-build that relies on sub contractors, and now he it taking it further.

We discuss his super powers, his journey to high profit, and his goal of helping others with learning disabilities.

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Wade and Dustin Vugteveen are owners of DeHamer Landscaping, a 10M+ firm in Grandville, MI.

They do a mix of snow, maintenance, landscape and irrigation.

We discuss their history of startups, first with a baseball training business and then in retail.

We discuss how hard it was for them early on, and how difficult it is to grow a business as an entrepreneur.

These two have taken a series of risks over and over again, which has allowed them to scale their business quickly. Business is more of a “calling” for them as a people-first company.

You will enjoy stories and their ride.

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Ted Lucia is majority owner and President of the $13M Lucia Landscaping Inc., headquartered in Roseville, Michigan.

Lucia Landscaping began as a small business in Metro Detroit and has rapidly expanded over the last 20+ years. Among other methods, this rapid expansion is attributed to diversification, making external acquisitions, and remaining dedicated to company culture and a clear vision of growth and profitability. 

Jeffrey and Ted explore how he overcame significant challenges as a youth, and how he uses those lessons to drive his growth. 

We dive into strategies around recruiting, acquisitions, and his “one team” approach to culture building. 

Ted is a fan of technology, processes and becoming best in class, and this all comes through on the podcast.

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Steve Griggs is the founder and owner of Steve Griggs Design, based in Baluvelt, NY. He is author of the best-selling book, “Straight Dirt”.

Steve is the original OG (“old guard”) and very direct, and shares the straight dirt on contracting and how to work with high-end clientele.

Jeffrey and Steve dive into his journey from contractor to design/project manage only.

Steve is not your average designer; he has decades in the business as a contractor and is now focused on his design to transform ordinary outdoor spaces into extraordinary masterpieces. With decades of experience and a discerning eye for detail, Steve has become one of New York’s premier landscape designers.

Steve and Jeff also discuss his coffee table book, Straight Dirt, and how he uses that in his marketing and sales process.

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Scott Lamon owns the 17 yr. old firm, Tynic Landscaping in Southwick, MA.

His firm revenues 3.5M with almost 50 people at peak including PT help; they do 60% commercial and 40% residential.

Jeffrey and Scott discuss all the different jobs he had before he got into the green industry: fishing lobster, selling insurance, building spec homes. Scott then dives into the journey of how he built his leadership team and added stability with 4 key hires.

Scott shares with us his financial journey, figuring out how where and to make money in this Industry, including getting his team on board with open book management.

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