The Science of Scaling

The Untold Story of Scaling HubSpot's Sales Team w/ Brian Halligan (Co-Founder, HubSpot)


Listen Later

Today we have the architect behind the go-to-market strategy. We're going to laugh, we're going to cry. We're gonna talk about the most important go-to-market strategic moves that made HubSpot what it is today.


Host Mark Roberge is joined by Brian Halligan, (Co-Founder, HubSpot) to discuss the roles of a founder and first sales person in taking a company from startup to scale up . In this episode learn more about:


  • Why, for a founder or first seller, it's not about acquiring customers -- it's about feedback.
  • Hiring athletes and sometimes inexperienced sales people
  • The value of implementing a partner channel
  • How to price your price (and how NOT to price your product) for sustainable defensibility

  • The Science of Scaling is a HubSpot Original Podcast // Brought to you by The HubSpot Podcast Network in collaboration with HubSpot For Startups // Produced by Matthew Brown.

    ...more
    View all episodesView all episodes
    Download on the App Store

    The Science of ScalingBy HubSpot Media

    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    91 ratings


    More shows like The Science of Scaling

    View all
    a16z Podcast by Andreessen Horowitz

    a16z Podcast

    1,014 Listeners

    The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

    The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

    503 Listeners

    The Growth Show by HubSpot

    The Growth Show

    236 Listeners

    The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

    The Official SaaStr Podcast: SaaS | Founders | Investors

    172 Listeners

    Founders by David Senra

    Founders

    1,876 Listeners

    Masters of Scale by WaitWhat

    Masters of Scale

    3,982 Listeners

    My First Million by Hubspot Media

    My First Million

    2,618 Listeners

    Owning the Outcome by HubSpot

    Owning the Outcome

    18 Listeners

    Listen & Grow - Der Business-Podcast für Marketing, Vertrieb, Service & CRM by HubSpot

    Listen & Grow - Der Business-Podcast für Marketing, Vertrieb, Service & CRM

    3 Listeners

    30 Minutes to President's Club | No-Nonsense Sales by Armand Farrokh & Nick Cegelski

    30 Minutes to President's Club | No-Nonsense Sales

    389 Listeners

    Grit by Kleiner Perkins

    Grit

    191 Listeners

    Unconventional Business by HubSpot

    Unconventional Business

    1 Listeners

    Acquiring Minds by Will Smith

    Acquiring Minds

    248 Listeners

    The Shake Up by HubSpot

    The Shake Up

    54 Listeners

    The Startup Ideas Podcast by Greg Isenberg

    The Startup Ideas Podcast

    185 Listeners

    The Hustle Daily Show by Hubspot Media

    The Hustle Daily Show

    236 Listeners

    The Logan Bartlett Show by by Redpoint Ventures

    The Logan Bartlett Show

    189 Listeners

    Revenue Builders by Force Management

    Revenue Builders

    148 Listeners

    Marketing Against The Grain by Hubspot Media

    Marketing Against The Grain

    352 Listeners

    Another Bite - A Shark Tank Rewatch Podcast by Hubspot Media

    Another Bite - A Shark Tank Rewatch Podcast

    171 Listeners

    Moneywise by Hampton

    Moneywise

    640 Listeners

    Good Morning Ecosystem by Hubspot Media

    Good Morning Ecosystem

    2 Listeners

    The Next Wave - AI and The Future of Technology by Hubspot Media

    The Next Wave - AI and The Future of Technology

    60 Listeners

    Think Big, Buy Small by Harvard Business School

    Think Big, Buy Small

    30 Listeners