Grant Wise—Serial entrepreneur and founder of Real Estate Marketing University joins Mark and Scott on today's episode of The Art of Passive Income.

Grant is known to be a maverick leader and an innovative marketing strategist unafraid to lead companies in new directions. Grant’s story is one of education, truth, and perseverance. He's helped more than a thousand companies, entrepreneurs, and business owners actualize their dreams through hands-on learning.

Growing up in a family of real estate developers, Grant shares the backstory of how he went from dropping out of college to working in the family business which ultimately led him down a path of destruction.

After a series of poor business and financial decisions, Grant ended up bankrupt.

But his story doesn't end there, he turned it around when he invested his last $25 in Facebook ads. That $25 ultimately grew into a 10 million-dollar company—Real Estate Marketing University which is an online media training company for real estate agents.

How does one come back from rock bottom to build a multi-million dollar company?

The magic formula IS WORK. That’s the silver bullet. That’s the overnight success key. That’s 100 percent of what will get you to where you want to go—work.

Grant tells us it takes a lot of FOCUS. He zeroed in on what he wanted to do and what he wanted to be known for and he made it happen.

Listen in as Grant shares all the details and how his company led him to real estate investing.

We also go over:

• The cost to acquire Facebook leads
• How to win a customer in 20 minutes
• Worst Advice Grant’s seen give for lead generation

Plus, find out why Grant believes that the real estate industry is destroying itself.

TIP OF THE WEEK

Mark: If you want to learn how to become internet famous, the value of video, are you sabotaging your conversion rates, how to generate sellers in no inventory markets, and the science behind targeting your ideal client, go to LikeGrantwise.com and get the answers to all those burning questions.

Scott:  Check out Audionautix.com for free music for your videos.

Grant: Go to Investing.TheBestAds.com. I will teach you how to increase your leads through Facebook ads. It's 100% free.

Isn't it time to create passive income so you can work where you want, when you want and with whomever you want?