In this throwback episode of The Power Producers Podcast, David Carothers and co-host Kyle Houck interview Bradley Flowers, Founder of Portal Insurance and Co-Host of The Insurance Guys Podcast. Bradley discusses content creation, where you should spend your ad dollars, and how to build your brand and market your business.
Episode Highlights:
David introduces Bradley Flowers. (1:24) Bradley shares how he met David. (2:25)Bradley shares his story and his work background. (3:29)Bradley shares how he got into the insurance industry. (4:55)Bradley talks about working at a state farm agent to learn P&C. (6:38)Bradley talks about The Insurance Guys Podcast. (7:26)Bradley says that they use the podcast as a vehicle to get to know people like Ryan Hanley. (7:56)Bradley shares how he started the Portal Insurance. (8:13)David shares how he invites his guest to join him in the podcast. (9:45)David talks about the email that he received from Josh Gurley. (10:01)Where would Bradley advise producers or agencies to start over building their brand? (17:27)Bradley talks about the video studio he built at the back of his office. (19:27)Bradley shares his own process of creating content. (24:31)Bradley believes that people should create the content they’re most passionate about. (30:55)Bradley shares what happened to Mitch Gibson after following his advice. (36:13)Bradley just started a local podcast. (37:07)Bradley says that podcasts can become the epicenter of all of your marketing where everything is derived from. (40:05)Bradley shares the keys to their success. (43:08)David says that wegotyourpodcast.com as an easy, out of the box way to get your podcast produced. (45:44)What has been the biggest challenge of Bradley? (48:08)Bradley talks about the first content he created. (59:13)“One thing that I love to do is I just love connecting with people.” - Bradley Flowers“I'm a big believer in hiring against your weaknesses.” - Bradley Flowers“The key is not reaching a bunch of people. The key is finding the right ones” - Bradley FlowersDavid Carothers LinkedInKyle Huock LinkedInFlorida Risk PartnersBradley Flowers LinkedInPortal InsuranceThe Insurance Guys PodcastWe Got Your Podcast