Leadership can be tricky for trade business owners trying to guide their teams. Nic chats with Dani Ferrier, founder of Lead Like a Legend, about how to tackle leadership and tough conversations in the workplace. With years of experience in hospitality and wilderness guiding across 8 countries, Dani brings a fresh take on communication and leadership as she explains why we often avoid difficult conversations and shares her “Pace Pace Lead” framework to handle them better. Dani also talks about giving positive feedback and how cultural factors like tall poppy syndrome can make it challenging. Her advice encourages leaders to embrace vulnerability, improve communication, and build stronger, more motivated teams.

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