In a “hit it and quit it” generation it’s time to flip the script and build long term relationships. 

Of course not in a blind loyalty “I will never get another price from anyone else as long as I live” kinda way, but in a way that puts people and service in a similar or even higher playing field than money. 

It’s people that make the business’s wheels spin. Staff. Suppliers. Clients. Probably in that order tbh. 

Enjoy the pod xx 

This week we have Joe Pratt on the lounge, who is the self appointed and self anointed unofficial mayor of Bellingen (northern NSW). 

Joe is one of our coaches here and is an absolute weapon in the finding work space, Simpro, Service M8, people + team management. 

He truly puts the “hustle” in “hustle-off”. 

What a time to be alive. 

Enjoy the pod x 

In this episode we are joined by the self appointed and self anointed real estate lord Joe Pratt.

Rumour has it he gets his close friends and family to refer to him as the “Real Estate God” during business hours (9-5pm). 

His after hours “call out” is that he makes them say “Real Estate God” in double time, though not 5 times in the mirror for a significant and relatively justified fear of the real estate version of the Candyman. 

In all seriousness though, all types of work can be super profitable. Some of our members are getting huge results from doing mainly real estate work. 

Enjoy the pod xx 

I was having a couple of beers the other night around a fire with my friend Dave. 

He asked me “what’s your ICP?” 

I replied by asking “what’s an ICP?”

Then he said “an ICP is your ideal customer profile”. 

Oooohhhhhhh, a GYM! (lol and Simpsons reference incase you have been living under a rock omg). 

In this episode we talk about your ideal client, or ICP as Dave likes to say. 

Starting out in this new financial year it’s good to ask yourself if you are working for, and working with, the right people. 

Enjoy the pod xx 

This week on the lounge we have the honour of hosting Brandon who has (more than likely) sworn at you via online sorcery aka ads re: taking your digital marketing back in house. 

Brandon runs “Where U” out of Perth, which is a digital marketing company throwing the horns up and screaming a big “F U” to the current telemarketing state of his industry. 

Brandon is giving power back to the people to take their creative control back in house on copy, Google Ads, Meta ads + more. 

We did the Where U live event and absolutely loved it. Learned heaps tbh. Would highly recommend to anyone considering. 

Join us on the lounge as we talk digital advertising, sales, hiring, music, almost joining cults (lol and not kidding), among much more. 

Enjoy the pod xx 

In this session we go through all the different ways to find work as an electrician. 

If you want the document I run through in the vid pls reach out via insta or website and we will send it over. 

Get after it and let us know your wins / what’s worked from your end xx 

Another member question which was no doubt sent down via stone tabernacle through the ongoing sorcery of the electrical gods. 

Honestly a really good question. How do you start out? How do you take the leap? When do you consider hiring? Who is the best first hire? What should I eat for lunch? How many coffees should I have per day? 

We discuss this, and much more, in the pod. 

Enjoy xx 

Ok we’re onto some hectic member questions which were no doubt assigned and aligned by the electrical gods. 

A member known only by the unique online trading name of “Lord Voltemort” so eloquently asked us what we thought about diversification. 

We have many thoughts here, so listen up and make sure the trade gods are happy that they gifted you with one mouth and two ears (lol).

There really is no right answer, but so great to talk about! 

Enjoy the pod xx 

We welcome Tom Ryan from Ryelec Automation back on the lounge for a good ole fashioned chinwag.

We discuss multiple topics including his recent jobs, finding work, social media, cool automation stuff, his involvement with CEDIA in bringing a home automation course to life, his love for 90’s punk music (oh hey Lagwagon + NOFX), and much much more. 

Always a pleasure when Tommy comes past, one of our faves for sure. 

Enjoy the pod x 

Ah cold calling. What an absolute stitch up am I right or what. 

I guess the harsh reality is that it does actually work (eventually). 

It’s just a super low percentage play. 

But how do you go about it? What do you need in place? How many of the calls do you have to do? How long is a piece of string?

We answer these questions, or at least attempt to, in this pod. 

Enjoy xx