Regardless of the length of your implementation window in an opportunity, you must show your value. Brian Walsh joins us today for a quick discussion about how to successfully demonstrate value. He discusses:

• Developing a roadmap with short-term metrics.
• Helping the customer to see the business-wide benefits of your solution.
• Setting expectations that are high but realistic.

Here are some additional resources:

• Get MEDDICC Certified on Ascender!
• The Currency of Value | Ascender Article
• Articulating Value and Differentiation After the Sale | Podcast
• Providing Value in Discovery | Podcast

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