Our Price Records was one of Britain's biggest music retailers offering cut-price albums at over 300 local high street stores. So, why did the chain disappear even before the internet transformed the music industry?The BBC Business journalist, Sean Farrington, and the entrepreneur, Sam White, examine the retailer's fortunes. How did it manage to become so successful? And why did it end up 'toast'?The pair are joined by expert guests including: -Neil Boote - former commercial director at Virgin Our Price
-Phil Cokell - former marketing director at Chrysalis Records
-Alison Warner who worked at Our Price Records in the 1980sProduced by Jon Douglas. Toast is a BBC Audio North production for BBC Radio 4 and BBC Sounds.You can email the programme at toast@bbc.co.ukFeel free to suggest topics which could be covered in future episodes.Sliced Bread returns for a new batch of investigations in December, where Greg Foot investigates so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds

Our Price Records was one of Britain's biggest music retailers offering cut-price albums at over 300 local high street stores. So, why did the chain disappear even before the internet transformed the music industry? The BBC Business journalist, Sean Farrington, and the entrepreneur, Sam White, examine the retailer's fortunes. How did it manage to become so successful? And why did it end up 'toast'? The pair are joined by expert guests including: -Neil Boote - former commercial director at Virgin Our Price -Phil Cokell - former marketing director at Chrysalis Records -Alison Warner who worked at Our Price Records in the 1980s Produced by Jon Douglas. Toast is a BBC Audio North production for BBC Radio 4 and BBC Sounds. You can email the programme at toast@bbc.co.uk Feel free to suggest topics which could be covered in future episodes. Sliced Bread returns for a new batch of investigations in December, where Greg Foot investigates so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds

Toast - Our Price Records

While Sliced Bread takes a break we serve up Toast. A study of the spectacular failures of brands which had promised so much to consumers. In each episode, the presenter and BBC business journalist Sean Farrington examines one big idea. What did it promise? Why did people back it? Why did they get burnt? Some of the world’s most successful businesses have also brought us some of the world’s most remarkable failures. So, what led them to be toast? And what can we learn from their stories today? Sean unpicks all the early optimism, hype and ambition. He learns about the tremendous success of a brand before hearing how it faltered, with help from expert commentators and people who were directly involved. How do they view things now and what, if anything, could have been done differently? The self-made millionaire and serial entrepreneur, Sam White, is alongside him, analysing the missteps that changed a brand’s fortunes and reaching her own, often instructive, conclusions. From big tech to high street retail and, of course, food, Toast tackles the business ideas that, one way or another, ended up cooked. Sliced Bread returns for a new batch of investigations in January, 2026. In the new series, Greg Foot will investigate more of the latest so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds. For this brand new series of Toast, episodes will be released weekly on Thursdays wherever you get your podcasts. But if you’re in the UK, you can listen to the latest episode on BBC Sounds first, a week earlier than anywhere else.Toast is a BBC Audio North production for BBC Radio 4.

Health & Fitness

While Sliced Bread takes a break we serve up Toast. A study of the spectacular failures of brands which had promised so much to consumers. In each episode, the presenter and BBC business journalist Sean Farrington examines one big idea. What did it promise? Why did people back it? Why did they get burnt? Some of the world’s most successful businesses have also brought us some of the world’s most remarkable failures. So, what led them to be toast? And what can we learn from their stories today? Sean unpicks all the early optimism, hype and ambition. He learns about the tremendous success of a brand before hearing how it faltered, with help from expert commentators and people who were directly involved. How do they view things now and what, if anything, could have been done differently? The self-made millionaire and serial entrepreneur, Sam White, is alongside him, analysing the missteps that changed a brand’s fortunes and reaching her own, often instructive, conclusions. From big tech to high street retail and, of course, food, Toast tackles the business ideas that, one way or another, ended up cooked. Sliced Bread returns for a new batch of investigations in January, 2026. In the new series, Greg Foot will investigate more of the latest so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds. For this brand new series of Toast, episodes will be released weekly on Thursdays wherever you get your podcasts. But if you’re in the UK, you can listen to the latest episode on BBC Sounds first, a week earlier than anywhere else. Toast is a BBC Audio North production for BBC Radio 4.

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Toast - Our Price Records

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