Today in Digital Marketing

By Tod Maffin

Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday

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FAQs about Today in Digital Marketing:

How many episodes does Today in Digital Marketing have?

The podcast currently has 1,271 episodes available.

Today in Digital Marketing episodes:

March 06, 2020111: Why is Bart Simpson Lurking Your Brand’s Instagram?!
Have a mobile-only site? Prepare to drop out of Google.

The best time to post on Instagram is a lie

Your next ad placement might be in a push notification

And why is Bart Simpson looking at your Instagram Stories?
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://www.theverge.com/2020/3/4/21165087/ios-apple-push-notification-advertising-marketing-now-allowed-app-store

https://www.jeffbullas.com/best-time-to-post-on-instagram

https://webmasters.googleblog.com/2020/03/announcing-mobile-first-indexing-for.html

https://www.socialmediatoday.com/news/facebook-launches-messenger-for-macos-in-selected-markets/573605/

https://www.socialmediatoday.com/news/instagrams-testing-the-capability-to-restrict-multiple-accounts-at-once/573580/

https://www.buzzfeednews.com/article/davidmack/nancy-cartwright-bart-simpson-instagram-stories
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11min
March 05, 2020110: Stop Everything and Check Your Facebook Pixel Events
Your Facebook conversions might be MUCH higher than you think

Hootsuite Launches a Premium Listening Platform…. At least I THINK they have?

YouTube launches a very helpful new measurement tool

And guess who’s copying their competitors and putting other people’s ideas into THEIR app? Here’s a hint…. It rhymes with Minsterblam.
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://www.socialmediatoday.com/news/instagrams-testing-a-new-video-response-option-for-igtv/573407/

https://www.socialmediatoday.com/news/facebook-stories-and-youtube-are-both-seeing-rapid-growth-in-2020-infograp/573354/

https://www.searchenginejournal.com/youtube-analytics-compare-metrics/353100/#close

https://wersm.com/hootsuite-teams-up-with-brandwatch-for-a-new-social-listening-power-tool/

https://www.searchenginejournal.com/google-only-worry-about-sitemaps-if-your-site-meets-this-criteria/353290/
Game show music by Kevin MacLeod CC BY 3.0
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11min
March 04, 2020109: Twitter’s new Stories are out. And they’re called...
Who is fact checking Facebook’s fact checkers?

Twitter’s got Stories now… only they’re not called Stories

CBO is on hold

And a new Instagram sticker might help you blow out your next product launch
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://sproutsocial.com/insights/release/

https://www.realeye.io/eyetracker/

https://techcrunch.com/2020/03/04/twitter-starts-testing-its-own-version-of-stories-called-fleets-which-disappear-after-24-hours/

https://techcrunch.com/2020/03/03/trump-coronavirus-hoax-fact-check/

https://wersm.com/google-rolls-out-free-access-to-advanced-hangouts-meet-features/

https://wersm.com/peak-dystopia-face-recognition-respirator-masks/

https://www.socialmediatoday.com/news/facebook-updates-its-response-to-the-coronavirus-outbreak-including-free-a/573445/
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14min
March 03, 2020108: When Good Recommendations Go Bad
Will Google’s new Ads recommendations be any good?

TikTok bulks up its analytics

Don’t you forget about Bing

And a new LinkedIn filter might get you more job applicants
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:

Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://www.socialmediatoday.com/news/tiktok-adds-new-analytics-element-to-creator-marketplace/573269/

https://www.seroundtable.com/bing-bug-blocking-pages-29093.html

https://www.searchenginejournal.com/google-ads-mobile-app-updated-with-new-features-and-dark-mode/353032/#close

https://wersm.com/linkedin-rolls-out-fair-chance-job-filter-to-help-job-hunters-who-have-criminal-records/

https://twitter.com/litterstflorian/status/1234598595061522434
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9min
March 02, 2020107: Hey LinkedIn. Do You Even WANT Advertisers?!
Byte tries to get a chomp on TikTok’s audience

Twitter could be in for some big changes soon

Sprout Social simplifies content publishing

And LinkedIn is STILL way too expensive to advertise on
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://wersm.com/byte-will-pay-up-to-250000-for-good-videos/

https://wersm.com/world-health-organization-joins-tiktok-to-fight-coronavirus-misinformation/

https://techcrunch.com/2020/03/02/activist-investors-want-to-crank-up-the-twitter-revenue-machine/
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8min
February 28, 2020106: {following}
Ding dong, the bots are dead.

TikTok’s growth may level off soon.

A new potential way for your brand to thumbstop on Facebook

And my plea to the world — your keyboard’s F key is NOT your friend
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://venturebeat.com/2020/02/28/facebooks-3d-photos-feature-now-gives-any-image-simulated-depth

https://www.emarketer.com/content/tiktok-to-surpass-50-million-users-in-us-by-2021

https://techcrunch.com/2020/02/28/messenger-removes-discover/
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8min
February 27, 2020105: Jen, Stop Pouring My Beer Down the Sink!
How to get 5 billion views on TikTok

The one platform we thought was immune from Stories is no longer immune

How do you market your product when it’s the same name of a global virus

And YouTube considers opening up advertising on specific channels
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://marketingland.com/facebook-blocks-mobile-app-advertisers-from-using-device-level-data-276555

https://www.mediapost.com/publications/article/347685/little-caesars-super-bowl-messaging-garners-49b-t.html

https://www.conviva.com/research/conviva-tiktok-guide/

https://www.socialmediatoday.com/news/toy-makers-are-now-working-with-popular-youtubers-a-sign-of-the-times/573062/

https://status.fb.com/ads/

https://twitter.com/mrslother/status/1232940403852111873?s=20

https://www.theverge.com/2020/2/27/21156289/youtube-ads-creators-demonetization-brands-adpocalypse-alternative-monetization-sponsorship

https://www.adweek.com/digital/linkedin-begins-internal-testing-of-its-version-of-the-stories-format/
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16min
February 26, 2020104: 3.4k 👍🏻 476 💬
Does Social Proof on a Facebook Ad REALLY make it better? You might be surprised.

Soon, we should be able to use Hide Replies in our third party tools

And Once again for the people in the back… Stop Using Guest Posts

A bit of a shorter episode today, as we’ve got a couple of big client deadlines looming this week at my agency.
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://adespresso.com/blog/facebook-ad-performance-social-proof-experiment/

https://www.searchenginejournal.com/guest-post-manual-actions/351692/

https://techcrunch.com/2020/02/26/twitter-opens-its-hide-replies-feature-to-developers/

https://www.bigbrothercanada.ca/houseguests/carol-rosher/
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8min
February 25, 2020103: TikTok Porn?!
Vimeo's video creation tool is mediocre and its pricing is disappointing

Twitter explains why you should stop using hashtags

Google can help alert you to your brand going viral

A charity is using Twitter’s new Hide Replies feature in a devastatingly effective way

And TikTok Porn? Oh yes, friend, oh yes.
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
https://vimeo.com/blog/post/vimeo-create-make-videos-mobile-desktop/

https://www.searchenginejournal.com/google-search-console-sending-email-alerts-for-spikes-in-search-traffic/351112/

https://venturebeat.com/2020/02/25/youporn-launches-tiktok-inspired-video-app-that-learns-when-you-swipe/

https://www.socialmediatoday.com/news/twitter-shares-some-simple-tweet-copy-tips-to-improve-campaign-performance/572849

https://twitter.com/SolaceWomensAid/status/1232004949942423558
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8min
February 24, 2020102: Facebook’s New App for Brand Managers is Stupid
Looking for the link to BrandMentions? —> http://bit.ly/todsumo (affiliate link)
How to get a brand monitoring service for pennies on the dollar

Google is exposing some sensitive WhatsApp data

Soon, it’ll be easier to use pictures you JUST FIND on Google Images

And TikTok banned by another government agency… but not for the reason you think.
Can you help spread the word?
Review this podcast at https://ratethispodcast.com/today

AND/OR click https://ctt.ac/o713H to preview a tweet you can publish
Today in Digital Marketing is brought to you by engageQ digital. Can we help you with YOUR brand’s digital marketing and social media? Let’s chat. http://www.engageQ.com or call 1-855-863-6233.
TOD’S SOCIAL MEDIA:
Tod’s web site: http://TodMaffin.com

Tod’s agency: http://engageQ.com

LinkedIn: http://linkedin.com/in/todmaffin

Twitter: http://twitter.com/todmaffin

Instagram: http://instagram.com/todmaffin

Facebook: http://facebook.com/tmaffin

TikTok: https://www.tiktok.com/@todmaffin

Mixer: https://mixer.com/HappyRadioGuy
SOURCES:
BrandMentions deal: http://bit.ly/todsumo (affiliate link)

https://techcrunch.com/2020/02/24/facebooks-creator-studio-gains-a-mobile-companion/

https://www.seroundtable.com/google-license-metadata-29048.html

https://www.searchenginejournal.com/google-other-search-engines-found-indexing-links-to-private-whatsapp-groups/350724/
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9min

FAQs about Today in Digital Marketing:

How many episodes does Today in Digital Marketing have?

The podcast currently has 1,271 episodes available.

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