How confident do you feel when it comes to your audience? Do you have a surface level knowledge of them like demographics or could you give two or three REAL struggles that your audience faces? There is always more information you can find out about your audience so today I'm sharing a handful of tools you can use to truly get to know your audience.

In this episode, I'll cover:

• Different tools you can use to gather information
• What kinds of questions you should ask
• What to do with this information

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