Do toothpastes promising to repair enamel and help with sensitive teeth really work?We've all been there - you go down the supermarket aisle to grab toothpaste and suddenly you’re faced with an ocean of the stuff, all promising to do different things. Buzz-phrases like ‘protect’ and ‘repair’ all vie for your attention. But just what are the ingredients in all these different toothpastes? And do they live up to the marketing hype?In this episode we hear from three listeners keen to find out: Bernadette has sensitive teeth, Deirdre is concerned about her enamel and Melvyn wants to protect his gums. Can presenter Greg Foot find a toothpaste that will work for them and leave them all smiles?This series we’re testing and investigating your suggested wonder-products. If you’ve seen an ad, trend or fad, and wonder if there’s any evidence to back up a claim, drop us an email to sliced.bread@bbc.co.uk or you can send us a voice note to our WhatsApp number: 07543 306807.PRESENTER: Greg Foot
PRODUCER: Simon Hoban

Do toothpastes promising to repair enamel and help with sensitive teeth really work? We've all been there - you go down the supermarket aisle to grab toothpaste and suddenly you’re faced with an ocean of the stuff, all promising to do different things. Buzz-phrases like ‘protect’ and ‘repair’ all vie for your attention. But just what are the ingredients in all these different toothpastes? And do they live up to the marketing hype? In this episode we hear from three listeners keen to find out: Bernadette has sensitive teeth, Deirdre is concerned about her enamel and Melvyn wants to protect his gums. Can presenter Greg Foot find a toothpaste that will work for them and leave them all smiles? This series we’re testing and investigating your suggested wonder-products. If you’ve seen an ad, trend or fad, and wonder if there’s any evidence to back up a claim, drop us an email to sliced.bread@bbc.co.uk or you can send us a voice note to our WhatsApp number: 07543 306807. PRESENTER: Greg Foot PRODUCER: Simon Hoban

Toothpaste

Sliced Bread is the series that investigates the latest ad-hyped products and trending fads promising to make us healthier, happier and greener. Are they really 'the best thing since sliced bread'? Science presenter Greg Foot finds out.Greg speaks to experts on a bunk-busting mission to test the latest consumer trends chosen by listeners. Do they live up to the hype? Or are they just marketing BS?Greg chats to the experts, dives into the data, performs tests and crunches the numbers before putting his findings back to the listener so they can decide if it’s worth spending their hard earned money on.New episodes of Sliced Bread are released weekly on Thursdays wherever you get your podcasts. But if you’re in the UK, you can listen to the latest episode on BBC Sounds first, a week earlier than anywhere else. If you have a suggestion for a product to investigate, you can email the team on sliced.bread@bbc.co.uk or send a WhatsApp voice note via the number 07543 306807.Sliced Bread is produced by BBC Audio North for BBC Radio 4 and BBC Sounds.

Health & Fitness

Sliced Bread is the series that investigates the latest ad-hyped products and trending fads promising to make us healthier, happier and greener. Are they really 'the best thing since sliced bread'? Science presenter Greg Foot finds out. Greg speaks to experts on a bunk-busting mission to test the latest consumer trends chosen by listeners. Do they live up to the hype? Or are they just marketing BS? Greg chats to the experts, dives into the data, performs tests and crunches the numbers before putting his findings back to the listener so they can decide if it’s worth spending their hard earned money on. New episodes of Sliced Bread are released weekly on Thursdays wherever you get your podcasts. But if you’re in the UK, you can listen to the latest episode on BBC Sounds first, a week earlier than anywhere else. If you have a suggestion for a product to investigate, you can email the team on sliced.bread@bbc.co.uk or send a WhatsApp voice note via the number 07543 306807. Sliced Bread is produced by BBC Audio North for BBC Radio 4 and BBC Sounds.

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