Travis Makes Money

Ron Story Jr. is a serial entrepreneur, speaker, and the new owner of Guestio. He’s also the founder of SpeakerHub, a global booking platform connecting speakers, podcasts, and event organizers. In the past year alone, Ron has done 125 podcast interviews, 31 speaking gigs, 205 daily webcasts, and written 138 articles—all while adding over $1 million in revenue to his businesses by using speaking and podcasting as growth engines.

On this episode we talk about:

How Ron generated $1M through podcasting, speaking, and content creation

Using lifetime deals to solve churn problems in recurring SaaS models

The smartest way to turn software buyers into loyal, long-term customers

The mindset shift from selling lottery tickets to selling true business investments

Why public speaking and podcast guesting are the fastest trust builders for any entrepreneur

Top 3 Takeaways

Churn—not customer acquisition—is what kills recurring revenue businesses.

Treat your product as an investment in your customer’s future, not as a cheap lottery ticket.

Speaking and podcasting aren’t just about visibility—they create pre-sold leads who already trust you.

Notable Quotes

“After you sell it, you’ve got to keep it—that’s where the real cost begins.”

“People invest in what they understand. The more they engage, the longer they stay.”

“Most great speakers speak for free—the money’s made when the audience becomes your clients.”

Connect with Ron Story Jr.:

Website: https://wwv.speakerhub.com/guestio

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In this clip, Joe Gatto takes us back to the very beginning of Impractical Jokers—long before the show became a worldwide hit. He shares the surprising story of how the idea was first sparked in a basement with a group of lifelong friends, and how those early moments of creativity turned into one of the most popular comedy series on TV.

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Jon Levy is a behavioral scientist specializing in trust, leadership, and human connection. He’s the author of the New York Times bestseller You’re Invited and his latest book Team Intelligence: How Brilliant Leaders Unlock Collective Genius. Over the last fifteen years, Jon has helped thousands of leaders—from Nobel laureates to Olympians—understand how to create meaningful relationships, build trust faster, and foster cultures where teams thrive together.

On this episode we talk about:

Why relationships and trust are the ultimate currency in business and life

The psychology of connection and why small acts build deep trust

How to avoid manipulation while using behavioral science for good

The difference between status and likability—and why likability always wins long-term

How emotionally intelligent teams unlock “collective genius” and outperform talent alone

Top 3 Takeaways

Trust isn’t gained by giving—it’s built when others invest effort in you.

True connection comes from benevolent intent, not manipulation—use psychology to serve, not to scheme.

High-performing teams succeed not because they have the smartest people, but because they have the most emotionally intelligent dynamics.

Notable Quotes

“We can’t buy relationships. The real question is—how do we get people to invest effort into us?”

“If I told people how I designed my events, would they feel manipulated or cared for? That’s the test.”

“The reason we follow someone is simple—they make us believe tomorrow will be better than today.”

Connect with Jon Levy:

Website: https://www.jonlevy.com/

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🚀 Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

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Bob Chapman is the CEO of Barry-Wehmiller, a $4 billion global capital equipment company and author of Everybody Matters: The Extraordinary Power of Caring for Your People Like Family. Over his 50-year leadership journey, Bob transformed a struggling $20 million family business into a multibillion-dollar enterprise using a blend of sound business design, creative acquisitions, and a culture of truly human leadership. His work proves that success and compassion aren’t opposites—they’re partners.

On this episode we talk about:

How Bob turned a near-bankrupt family company into a $4 billion global organization

The nine-month period of surviving day-to-day on cash and what it taught him about resilience

Why your business model—not metrics alone—is the true engine of wealth creation

The strategy behind 150+ acquisitions and how he found value others missed

The power of combining common sense, creativity, and positivity in leadership

Top 3 Takeaways

Cash is the oxygen of business—understanding its flow is fundamental to growth and survival.

True leadership requires calm under crisis; your team follows your attitude more than your words.

A great business model is your engine, but a caring culture is the premium fuel that makes it perform.

Notable Quotes

“Cash is the foundation of your ability to be a good steward of your business.”

“There’s no relationship between what something costs and what it’s worth.”

“Our business model is the engine, but our culture is the premium fuel.”

Connect with Bob Chapman:

Website: BarryWehmiller.com

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🚀 Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

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Mark Matson is the bestselling author of Experiencing the American Dream: How to Invest Your Time, Energy, and Money to Create an Extraordinary Life, and founder of Matson Money, a firm managing over $12 billion in assets. Known for making Nobel Prize–winning investment science accessible to everyday families, Mark has spent decades teaching people how to invest prudently, avoid speculation, and build wealth that serves a greater purpose.

On this episode we talk about:

Why most financial advice is based on false promises of predicting the market

The dangers of stock picking, market timing, and chasing performance

How modern portfolio theory and academic research can guide smart investing

Practical asset allocation and the discipline of rebalancing

Why having a purpose for your money matters more than money itself

Top 3 Takeaways

The market can’t be reliably predicted—success comes from disciplined asset allocation and rebalancing, not gambling.

Emotional decisions in down markets often lock in losses; sticking to your plan yields far greater long-term returns.

Money alone won’t make you happy—invest with purpose, aligning your finances to your values and life goals.

Notable Quotes

“All the knowable information about the future is already in the stock price today.”

“Leave your money in the market and rebalance—don’t pull it out during downturns.”

“Money for money’s sake never works; it has to serve a purpose greater than itself.”

Connect with Mark Matson:

Website: MatsonMoney.com

Instagram: @MarkMatson1

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🚀 Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

Learn more about your ad choices. Visit megaphone.fm/adchoices

Amanda Goetz is a two-time founder, four-time CMO, and single mom of three who’s helping ambitious people redefine what “having it all” actually looks like. She inspires over 150,000 readers each week through her Life’s a Game newsletter and her new book, Toxic Grit: How to Have It All and Actually Love What You Have. In this conversation, Amanda shares a grounded, intentional approach to ambition—one that makes space for work, relationships, and personal growth without burning out.

On this episode we talk about:

Why Amanda believes ambition isn’t toxic—it’s lack of intention that is

How to embrace “and” thinking instead of living life as an “either/or” equation

The hidden cost of letting one identity (career, parent, partner) take over your life

How to transition between roles, build hierarchy, and avoid constant guilt

The five pillars of Amanda’s “portfolio career” and how to start building one yourself

Top 3 Takeaways

The solution to overwork or burnout isn’t quitting ambition—it’s learning to balance all your “characters” with awareness and structure.

A thriving career doesn’t have to compete with family, purpose, or rest—it can coexist when you embrace the and.

Genuine success comes from self-awareness and human connection—two things that automation and hustle culture can’t replace.

Notable Quotes

“Life isn’t an or statement—it’s an and. You can chase goals and still build a life you love.”

“Toxic grit happens when one character takes over the whole storyline of your life.”

“You can’t automate your way out of human connection.”

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🚀 Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

Learn more about your ad choices. Visit megaphone.fm/adchoices

In this clip, Travis makes friends with Patrick Bet-David, the founder of Valuetainment, as they discuss the DNA of an entrepreneur. Patrick talks about how he can't imagine not building a business, and how it's ingrained in his DNA to see a business grow and individuals succeed as a team. They also explore why this is the case and Patrick shares his story of how he was never someone who would have been predicted to succeed, yet he found his way to success.

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🚀 This podcast is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Travis Makes Money podcast, Travis Chappell sits down with Elina Panteleyva, the founder of DudeWolf, a thriving seven-figure brand for doodle dog breeds. Elina shares her inspiring journey from being laid off to building a successful business in just 15 months, all without a team or prior e-commerce experience. Tune in to discover how Elina's entrepreneurial spirit and innovative approach have helped her create products that doodle owners love.

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🚀 This podcast is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

Learn more about your ad choices. Visit megaphone.fm/adchoices

Garrett White is a multi–eight-figure entrepreneur best known for founding the Wake Up Warrior movement. Before that, he rode the highs of the mortgage boom, only to lose everything when the 2008 financial crisis hit. His businesses collapsed, his finances imploded, and his personal life spiraled into addiction and rock-bottom moments. But out of that devastation, Garrett rebuilt his life and business with a new philosophy—one focused on certainty, truth, and becoming a true entrepreneur instead of just a hustler.

On this episode we talk about:

The difference between being a hustler and truly being an entrepreneur

How the 2008 recession exposed weaknesses and reshaped Garrett’s mindset

Hitting rock bottom with addiction, broken relationships, and financial ruin

The role of faith, truth, and what Garrett calls "certainty" in rebuilding his life

The beginnings of the Wake Up Warrior movement and lessons for today’s uncertain economy

Top 3 Takeaways

Hustling might get you short-term wins, but building something lasting requires foundation, leadership, and a long-term vision.

Real entrepreneurship requires a shift from individual hustle to creating systems, certainty, and "kingdoms" that can withstand chaos.

True leadership comes from authenticity and certainty—qualities that can’t be faked or purchased.

Notable Quotes

"We were not entrepreneurs. We were hustlers."

"If you have certainty, you can create in chaos. If you don’t, you’ll be destroyed by it."

"Truth is the ember that reignited everything—without it, I had nothing."

Connect with Garrett White:

https://garrettjwhite.com/

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🚀 Travis Makes Money is made possible by High Level – the All-In-One Sales & Marketing Platform built for agencies, by an agency.

🚀 Capture leads, nurture them, and close more deals—all from one powerful platform.

🎁 Get an extended free trial at gohighlevel.com/travis

Learn more about your ad choices. Visit megaphone.fm/adchoices