Reside Platform Podcast

Turn “I’m Not Ready” into “Let’s Do It” with Joel Rico


Listen Later

Suneet sits down with master sales trainer and NLP expert Joel Rico to unpack the true art of real estate communication. Drawing from his engineering roots and a deep background in neurolinguistic programming, Joel shares powerful frameworks and real-life strategies to overcome objections, build instant rapport, and elevate your closing rate—without feeling pushy or salesy. Whether you're negotiating price reductions, handling skeptical clients, or leading high-performing teams, this episode offers tactical insight and mindset shifts to help you scale your business and reclaim your time. Expect real talk, powerful analogies, and a peek into how language truly drives results in real estate.

Chapters:

  • 00:00:00 - Why Great Communicators Win in Real Estate
  • 00:00:32 - Meet Joel Rico: A Powerhouse Guest Joins the Show
  • 00:01:26 - From Engineering to Empire Building: Joel’s Unexpected Path
  • 00:05:39 - NLP Demystified: The Secret Sauce Behind Influence
  • 00:08:29 - Real Rapport: How to Instantly Connect with Any Client
  • 00:18:09 - Unlocking Minds: The Magic of Leading Clients to “Aha!” Moments
  • 00:20:43 - Think Like a Buyer, Speak Like a Seller: Bridging the Gap
  • 00:22:11 - Rapport 2.0: Subtle Shifts That Create Massive Trust
  • 00:26:08 - Conversations That Convert: Why Words Matter More Than Ever
  • 00:27:53 - Agreement Language: Win the Deal Without the Debate
  • 00:31:44 - Real Results: Why Joel’s Students Call This “The Best Training Ever”
  • 00:32:33 - Objection Handling Framework: The 5-Step Script That Works Every Time
  • 00:37:44 - A Final Word: Tools, Takeaways, and What’s Next

Links and Resources:

  • Reside Platform
  • Reside Platform Website
  • Joel Rico - Website

Thanks so much for joining us this week. Want to subscribe to the Reside Platform Podcast? Have some feedback you’d like to share? Connect with us on Spotify, Apple Podcasts and YouTube to leave us a review!

...more
View all episodesView all episodes
Download on the App Store

Reside Platform PodcastBy Reside Platform

  • 5
  • 5
  • 5
  • 5
  • 5

5

6 ratings


More shows like Reside Platform Podcast

View all
Craig Groeschel Leadership Podcast by Life.Church

Craig Groeschel Leadership Podcast

10,755 Listeners

Real Estate Rockstars Podcast by Aaron Amuchastegui

Real Estate Rockstars Podcast

879 Listeners

The Mindset Mentor by Rob Dial

The Mindset Mentor

13,571 Listeners

The Tom Ferry Podcast Experience by Tom Ferry

The Tom Ferry Podcast Experience

1,118 Listeners

It's a Good Life by Brian Buffini

It's a Good Life

2,521 Listeners

THE ED MYLETT SHOW by Ed Mylett | Cumulus Podcast Network

THE ED MYLETT SHOW

14,012 Listeners

The ONE Thing by Keller Podcast Network

The ONE Thing

1,112 Listeners

Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents by D.J. Paris

Keeping It Real Podcast • Secrets Of Top 1% REALTORS ® • Interviews With Real Estate Brokers & Agents

275 Listeners

Ninja Selling Podcast by Ninja Selling

Ninja Selling Podcast

327 Listeners

Massive Agent Podcast by Dustin Brohm

Massive Agent Podcast

339 Listeners

Business School with Sharran Srivatsaa by Sharran Srivatsaa

Business School with Sharran Srivatsaa

119 Listeners

All or Nothing in Real Estate by Matt Smith

All or Nothing in Real Estate

11 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,745 Listeners

The Millionaire Real Estate Agent | The MREA Podcast by Keller Podcast Network

The Millionaire Real Estate Agent | The MREA Podcast

394 Listeners

Real Estate Team OS by Ethan Beute | Follow Up Boss

Real Estate Team OS

21 Listeners