Uncommon Real Estate

As AI reshapes the real estate industry, the agents who win won’t necessarily be the ones working harder — they’ll be the ones leveraging systems, automation, and virtual assistants better than everyone else.

In this throwback episode, Chris sits down with former teacher turned real estate investor and entrepreneur Adrienne Green to unpack how she used virtual assistants to scale her business, buy back her time, and ultimately build a company she could step away from completely.

Adrienne shares how leveraging overseas talent allowed her to focus on high-value activities, create a sellable business, and design a lifestyle centered around freedom instead of burnout.

If you’ve ever felt stuck doing everything yourself, this episode is your wake-up call.

Connect with Adrienne:

• VA Placement & Executive Assistant Services: https://workergenix.com
• Investor Systems Coaching & Freedom Blueprint: https://adriennegreen.com

Hit Chris up: 

• Facebook - https://www.facebook.com/ChrisCraddockBusiness/
• Instagram - https://www.instagram.com/craddrock/

RESOURCES: 

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

What separates agents who survive from agents who thrive?

In this powerful episode of the Uncommon Real Estate Podcast, Chris Craddock sits down with Branden Beasley to unpack the mindset shift that transformed his career — and his life. From Division I wrestling and boxing at the Naval Academy to nearly losing everything during the toughest real estate market in years, Branden shares how learning to “take a punch” became the foundation for explosive growth in business.

Just two years ago, Branden closed only two deals and was bartending at night to stay afloat. Today, he’s leading one of the fastest-growing operations in Richmond, building community through Hive Agent, and helping other agents level up their businesses.

This conversation dives deep into rejection, resilience, leadership, personal reinvention, and why your ability to recover after setbacks matters more than talent alone.

If you’ve ever been discouraged by the market, betrayed by a client, or questioned whether you’re cut out for this business — this episode is for you.

In This Episode, We Cover:

•  Why rejection hits so hard in real estate 
•  Lessons from wrestling, boxing, and combat sports 
•  How elite performers recover after setbacks 
•  The emotional reality of entrepreneurship 
•  Why environment matters more than motivation 
•  The mindset required to rebuild after failure 
•  Going from 2 deals to explosive growth 
•  Building confidence through systems and consistency

Hit up Branden:

Connect with Branden Beasley

•  Instagram: @RealEstateBeasley 
•  Hive Agent: Hive Agent
•  Instagram: @Hive_Agent

Connect with Chris:

• Instagram: @craddrock
• Facebook: Chris Craddock

If you’ve ever been told you’re “great with people” but your production doesn’t reflect it… this episode is what you need to hear.

In this episode of the Uncommon Real Estate Podcast, Chris sits down with TJ O’Connell to unpack the hard truth that many agents never realize:

👉 Being nice doesn’t close deals.

TJ shares his journey from part-time agent doing 10–12 deals a year… to a full-time producer with 20+ deals in his pipeline—and the mindset shift that changed everything.

The breakthrough was learning that true kindness means helping clients move forward—even when it’s uncomfortable.

This episode dives into:

•  The difference between being nice vs. being effective
•  Why “maybes” are killing your pipeline 
•  How to confidently ask for a yes or no (without being pushy) 
•  The daily habits that separate top producers from struggling agents 
•  Why consistency—not talent—is the real competitive advantage 

If you’re ready to stop being liked and start getting results, this episode is for you.

Key Takeaways

•  “Nice” agents often avoid the very conversations that lead to deals 
•  A “maybe” is just a delayed “no” that clogs your pipeline 
•  Closing is not pressure—it’s leadership 
•  Consistent follow-up beats talent every time 
•  You don’t need more leads—you need better conversations

Connect with TJ:

📱 Phone: 703-343-0236
📲 Socials:

•  Facebook: TJ O’Connell 
•  Instagram: TJ O’Connell 

Connect with Chris:

• Instagram: @craddrock
• Facebook: Chris Craddock

Resources

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here. 

Most agents ignore renters. Andre built his business on them.

In this episode, Chris sits down with Northern Virginia agent Andre Gutierrez to break down how a bunch of low-commission rental leads turned into buyers, repeat clients, and over a decade of referrals.

Early on, Andre wasn’t chasing listings, he was taking the deals nobody else wanted. Calling renters back. Asking better questions. And actually giving a damn about the outcome. That simple shift turned into:

•  Consistent monthly income 
•  A steady pipeline of buyers 
•  And relationships still paying off 10+ years later 

What You’ll Learn:

•  Why renters are one of the most overlooked opportunities in real estate 
•  The exact screening questions that separate time-wasters from real clients 
•  How to position buying as the better option (without sounding pushy) 
•  What most agents get wrong about “being helpful” 
•  How one renter turned into 15+ deals over time 
•  Why calling people back is still a competitive advantage 
•  How to build relationships that actually compound

Connect with Andre:

• Instagram: @andresellsva
• Call/Text: 703-586-7338
• 🔍 Just Google: Andre Gutierrez Real Estate

Connect with Chris:

• Instagram: @craddrock
• Facebook: Chris Craddock

Resources

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here. 

“If you’re not doing three transactions a month, you’re not getting enough reps to grow.”

If your real estate business feels slow, inconsistent, or unpredictable, the problem might be simpler than you think. In this solo episode, Chris breaks down the single most important metric that separates top-producing agents from everyone else: daily conversations. 

Drawing from real data, team performance, and hard-earned lessons, Chris explains why the average agent is failing—and how committing to just 10 two-minute conversations a day can completely transform your income, pipeline, and confidence.

Key Takeaways

•  The average agent has less than 1 prospecting conversation per day
•  Why 10 daily real estate conversations is the new non-negotiable standard 
•  How increasing conversations alone can instantly grow your pipeline
•  The difference between activity vs. skill (and why both matter) 
•  Why doing more deals (even rentals) leads to higher-level opportunities 

Connect with Chris:

• Instagram: @craddrock
• Facebook: Chris Craddock

Resources:

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

If you’re grinding harder than ever but not seeing the growth you expected, this episode will hit home. Chris breaks down the hard truth every real estate agent eventually faces: working more hours won’t scale your business. And at a certain point, it actually starts costing you money.

Chris shares the pivotal moment when he pushed harder than ever only to see minimal growth, and how that led to a complete shift in how he thinks about time, leverage, and relationships. From there, he dives into how top producers truly scale by doing what matters most.

He also unpacks how AI is changing the game, from acting as a personal business coach to helping agents write better emails, analyze calls, and even generate new conversations at scale.

If you’re stuck in hustle mode and ready to break through your ceiling, this episode will show you how to start working smarter—right now.

Key Takeaways

•  There’s a ceiling where working harder stops producing results
•  Scaling requires a shift from effort → leverage
• Time management is the ultimate growth lever
•  One strategic relationship can outperform hundreds of cold calls 
•  The future of real estate is in empowering them with better tools

Connect with Chris:

• Instagram: @craddrock
• Facebook: Chris Craddock

Resources:

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

In this throwback episode of the Uncommon Real Estate Podcast, Chris sits down with long-time friend and powerhouse team leader Susan Arant to talk about what it really takes to grow a thriving real estate business with your spouse — without losing your mind or your marriage.

Susan and her husband Gene have led one of Austin’s most respected real estate teams, selling over 3,000 homes with a concierge-level client experience and a team culture rooted in intentionality and excellence. From navigating work-life balance, to crafting a vision together, to staying profitable in shifting markets — Susan drops unfiltered wisdom for agents looking to build both wealth and lasting relationships.

Topics Covered:

• How Susan and Gene scaled a real estate team while raising a family
• The systems and mindset shifts that keep their marriage and business thriving
• How their team drives 75% of deals through repeat clients and referrals
• What NLP is — and how it’s helping agents rewire for success
• Using data-driven conversations to fuel prospecting (without sounding salesy)
• The secret to staying in your “genius zone” and finding the right team members
• Building wealth beyond the cash machine — and giving back through the Gene Arant Foundation

Connect with Susan:

• Email: [email protected]
• Website: austintexasrealestate.com
•  Referrals to Austin? Reach out to Susan and her team directly — they’d love to help!

Connect with Chris:

• Instagram: @craddrock
• Facebook: Chris Craddock

Resources:

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

In this solo episode of the Uncommon Real Estate Podcast, Chris breaks down the brutal truth about building your first $100K: why it feels so slow, frustrating, and honestly…not worth it in the beginning.

If you’ve ever felt like you’re doing all the right things but not seeing results yet, this episode will hit home.

Chris unpacks the math behind saving and investing, explains why your money isn’t working for you (yet), and reveals the psychological shift required to push through the hardest phase of wealth building.

But more importantly, he shows how real estate can accelerate your path. Turning small amounts of money into serious long-term wealth through leverage, house hacking, and smart decision-making.

What You’ll Learn:

•  How to stay consistent when results feel invisible 
•  The exact phase where most people give up—and how to push past it 
•  How to use real estate as a shortcut to building net worth 
•  Why process matters more than outcome in the early stages

Hit Chris up: 

• Facebook - https://www.facebook.com/ChrisCraddockBusiness/
• Instagram - https://www.instagram.com/craddrock/

RESOURCES: 

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

What separates agents who struggle from those who scale fast?

In this episode, Chris sits down with Kelli Brown, who went from being completely broke, overwhelmed, and unsure if real estate was even a viable career… to closing multiple deals a month in less than a year.

Her secret? She stopped avoiding hard problems—and started running straight at them.

From tracking down a missing property owner living under a bridge to navigating complex title issues, Kelli proves that the biggest paydays in real estate come from solving the toughest challenges.

Key Takeaways

• Everything Is Figureoutable: the agents who win aren’t the smartest—they’re the ones who refuse to quit when things get hard.
• The Bigger the Problem = The Bigger the Paycheck: most agents avoid complex deals… which is exactly why opportunity lives there.
• Environment Changes Everything: proximity to the right people, systems, and accountability can completely accelerate your growth.
• From Chaos to Structure: success came when Kelli stopped guessing and started following proven daily actions.
• Identity Shift Is the Real Breakthrough: her results changed when she stopped seeing herself as someone “trying to make it”… and started operating like a top producer.

Connect with Kelli

• Phone: 484-643-8758

Hit Chris up: 

• Facebook - https://www.facebook.com/ChrisCraddockBusiness/
• Instagram - https://www.instagram.com/craddrock/

RESOURCES: 

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.

Most real estate agents believe the path to more income is simple: get more leads. But what if the biggest opportunity is sitting inside the leads you already have?

In this replay episode of Uncommon Real Estate, Chris Craddock sits down with entrepreneur, tech founder, and REI BlackBook creator Damon Remy to talk about the real reason most agents miss deals—and how better follow-up systems can unlock massive hidden revenue.

In This Episode, We Cover

• Why most real estate agents lose deals in the follow-up
• The stat that changes how you think about lead conversion
• How to turn cold or dead leads into new opportunities
• Why automation and systems are critical for scaling your business
• Damon’s Vision → Systems → People framework for building companies
• The importance of designing your life before your business
• Lessons from Damon’s journey from hardship to building a successful tech company
• How real estate professionals can make more money without more leads

Connect with Damon

• Facebook: Damon Remy
• REI BlackBook: reiblackbook.com

Hit Chris up: 

• Facebook - https://www.facebook.com/ChrisCraddockBusiness/
• Instagram - https://www.instagram.com/craddrock/

RESOURCES: 

🏠 The Redux Group: hire or refer Chris’s Real Estate Team Serving Northern VA & Richmond VA, Washington DC, and Maryland

⚡ DMV Agents, Join Our Team: Agent Opportunities with The Redux Group

🧠 Worldwide Agent Mastermind: Join the Uncommon Real Estate Community Facebook Group

💰BEST Text Marketing Automation Software: let the power of AI bring your dormant leads to the surface so you can spend more time closing deals!

🧑‍🎓AGENTS, get a 25% discount on your pre-licensing and continuing education from The CE Shop with promo code UNCOMMON25 but only if you go through the link here.