In this conversation, Tommy Mello and Benji Carlson discuss the current state of the blue collar economy, emphasizing the bullish outlook for trades and the impact of AI as a growth enabler. They explore the talent shortage in the industry, the need to attract younger workers, and the importance of personal development and performance-based pay. The discussion highlights strategies for making trades appealing again and the necessity of evolving business practices to meet the demands of a changing workforce.

00:00 The Bullish Blue Collar Economy

04:31 AI as an Enabler for Growth

10:50 The Talent Shortage in the Trades

16:31 Making Trades Cool Again

32:08 Six Keys to Attracting Young Talent

38:56 The Importance of Personal Development

49:22 Implementing Performance-Based Pay

56:26 Identifying and Attracting Talent