Topics this week include: Image Manager’s country-specific features give you more control over visuals, New AI ad tools launch at unBoxed, our flagship advertising conference, Percentage off coupons can now be applied on up to five items per order, FBA Export expands to new destinations, Brand Tailored Promotions enables advanced audience segmentation, Improving packaging for better sustainability

In the News:

• Trump's election
• Amazon’s Shopping AI Is Confident and Wrong

Questions:

• I want to give a scenario in which in my first month selling I had $850 in sales for my product. I spent $75 on PPC advertising and Amazon fees were a shocking $474. That left me with a profit of $305. Can you explain at what point do these numbers start to switch where Amazon fees are not higher than your profit. I assume it's as simple as selling more product, however, I also feel like the more product I sell these Amazon fees are just going to stay higher. Maybe it's girl math :) but makes me feel stuck. I didn't know if you could help me make sense of the numbers.

 

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