Selling on Amazon with Andy Isom

Topics this week include: Showcase your fast delivery speeds on Google, MCF fulfills orders on social commerce channels with FBA inventory, Veeqo Profit Analyzer helps unify your profitability data

In the News:

• Dockworkers at ports from Maine to Texas go on strike, a standoff risking new shortages
• Walmart, Target, Nike among retailers affected if port strike lasts beyond this week
• FACT SHEET: Biden-Harris Administration Announces New Actions to Protect American Consumers, Workers, and Businesses by Cracking Down on De Minimis Shipments with Unsafe, Unfairly Traded Products | The White House

Questions answered on today's call:

• Eventually I want to sell on Shopify where I can do TikTok Shop, etc. is there something I should consider now when setting up my website? I don't want to have to back track.
• When would you suggest we start selling on other platforms if we just launched on Amazon 4 months ago? Also, how do we go about doing that? Do you just have thousands of inventory at your house? It sounds like a big investment and something that would be hard to juggle. Does your agency help?
• Can you talk about the port strike and the potential impact to launching my product in the next few months? Things to think about? is air shipping the only way around the issue?

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this Amazon Quick Tip, I answer this question: I struggle maintaining social media, what options do you recommend?

⬇️ Click to view my available resources!

https://www.andyisom.com/

Sellerboard: http://sellerboard.com/?p=01393

SmartScout: https://smartscout.com/?fpr=andy71

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this episode, I’m joined by the team at Citrusy Boutique as we share our key insights from Amazon Accelerate 2024. I’m so glad they convinced me to attend because it was an incredibly insightful conference, packed with valuable information for Amazon sellers.

If you're considering attending next year, this episode will help you decide by giving you a sneak peek into the highlights and major takeaways from the event.

Citrusy Boutique's Instagram

⬇️ Click to view my available resources!

https://www.andyisom.com/

Sellerboard: http://sellerboard.com/?p=01393

SmartScout: https://smartscout.com/?fpr=andy71

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Topics this week include: Reminder: 2024 holiday peak fulfillment fees for Fulfillment by Amazon, Updates to listing products with compliance requirements, Experience Amazon Accelerate 2024 on demand, Analyze return trends in Product Opportunity Explorer, Inactive secondary users to be removed from Seller Central accounts

In the News:

At Amazon Accelerate 2024, several major announcements were made that focused on enhancing seller tools, AI integration, and streamlining fulfillment:

1. AI and Automation Updates:

   • Project Amelia: A new AI assistant within Seller Central designed to provide real-time insights into business performance and offer recommendations. This tool aims to simplify seller support by answering questions like "How's my business doing?

   • Business Planner: A tool to help sellers set, track, and achieve business goals, offering data-driven recommendations

   • Generative AI for Content Creation: Expanded use of AI in creating A+ Content for listings, including automatic translation into 20+ languages, as well as an AI-powered video and image generator for ads.

2. Logistics and Fulfillment

3. Advertising and Analytics

Questions answered on today's call:

• When submitting a newly invented and unique product to the Vine program, are the Vine reviewers given your listing so they can see the description of your product?

• Although this first shipment of my product was more than exciting, after a few days of repackaging, labeling, and what ended up me having to take all the boxes that were pretty heavy to UPS myself, proved a little bit more difficult than I can do physically on my own, especially  when I am already planning a next large order. I did not find anything wrong with this order so I feel like it would be OK to send straight to Amazon next time. Although I am not worried about my manufacturer messing up my product right now, I am worried about how they would ship it to FBA warehouses and whether that would be done right. My question is do you take the risk and pray for the best to send the products straight to Amazon?

⬇️ Click to view my available resources!

https://www.andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this Amazon Quick Tip, I answer this question: How do you know there is enough momentum to place another order? Especially if your product takes 45 days or more to arrive.

⬇️ Click to view my available resources!

https://andyisom.com/

Sellerboard: http://sellerboard.com/?p=01393

SmartScout: https://smartscout.com/?fpr=andy71

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Topics this week include: Upload 3D models to help drive conversions, Maximum durations for coupons will be updated, Update to full truckload and intermodal trailer seal policy

In the News Links:

• The rise of Social Commerce: A growth opportunity for brands
• The Rise Of Social Shopping And The Opportunity Ahead

⬇️ Click to view my available resources!

https://andyisom.com/

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this episode, Cat and Laura, co-founders of Doddl, share their journey of launching a brand inspired by their experiences as mothers in the UK. They discuss how their children's eating habits led to the creation of ergonomic utensils designed to support kids' motor skills and independence during meals. The conversation touches on balancing motherhood and entrepreneurship, the importance of prioritizing what truly matters, and not being too hard on yourself, especially as a parent. They also offer insights on when to seek outside investment and staying true to your brand's values as you grow.

doddl's website

doddl's Instagram

doddl's TikTok

⬇️ Click to view my available resources!

https://www.andyisom.com/

Sellerboard: http://sellerboard.com/?p=01393

SmartScout: https://smartscout.com/?fpr=andy71

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this Amazon Quick Tip, I answer this question: I have products that are not selling as well as expected. But to provide customers more options, is it okay to still leave these products available on my Amazon storefront but not run PPC on them?

⬇️ Click to view my available resources!

https://www.andyisom.com/

Sellerboard: http://sellerboard.com/?p=01393

SmartScout: https://smartscout.com/?fpr=andy71

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

In this episode, I sit down with Connor Hance from Enhance Pickleball to discuss the power of short-form content in boosting your online presence. Connor shares how creating quick, engaging content can help you get more "shots on goal," increasing visibility and driving more traffic to your brand. We dive into strategies that leverage platforms like TikTok and Instagram, highlighting how short-form videos can create opportunities for growth, especially for niche markets like pickleball.

Enhance Pickleball website

Enhance Pickleball Instagram

Enhance Pickleball TikTok

Enhance Pickleball YouTube

⬇️ Click to view my available resources!

https://www.andyisom.com/

Sellerboard: http://sellerboard.com/?p=01393

SmartScout: https://smartscout.com/?fpr=andy71

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!

Topics this week include: Upload 3D models to help drive conversions, Maximum durations for coupons will be updated, Update to full truckload and intermodal trailer seal policy

In the News Links:

• The rise of Social Commerce: A growth opportunity for brands
• The Rise Of Social Shopping And The Opportunity Ahead

⬇️ Click to view my available resources!

www.andyisom.com

Some products and resources mentioned in this episode may no longer be offered. Please visit my website or DM me on social media for currently available downloads, resources, and coaching programs!