The Profluence Pod 🌐

Weekly Roundup: Business of Athletes, Sports, & NIL (January 1-15th)

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(0:40) - Feel good stories
  • Florida State offensive lineman Dillan Gibbons has raised over $500,000 through NIL for his charity "Big Man, Big Heart."
  • Damar Hamlin’s charity hits $8.8M in donations.
    • (2:10) - Business of Athletes
    • Michael Phelps, Odell Beckham Jr, Jeremy Lin, & more invest in Major League Pickleball (MLP).
    • Alex Rodriguez has exercised his option alongside Marc Lore to buy a second 20% stake in the Minnesota Timberwolves and Lynx.
    • Blake Griffin, Joe Burrow, Khris Middleton, Kemba Walker, Anders Lee, and 20+ pro athletes are buying $5M in Iowa farmland.
    • Patrick Mahomes has acquired an ownership stake in the women’s soccer team, Kansas City Current.
    • WNBA star Lisa Leslie has joined the ownership team at Jelenew, a women’s cycling brand.
      • (5:45) - Name, Image, and Likeness
      • Tiger Woods's son, Charlie Woods, will not be eligible for NIL money under Florida law should he attend high school there (currently in 8th grade).
      • NIL Collectives, such as at Michigan, are raising funds to help pay athletes to return to their schools.
      • NC State cornerback, Shyheim Battle, became the first athlete to ever sign an equity deal with Obsesh, an all-in-one athlete engagement platform.
      • Florida’s $13 million NIL deal with 5-star football recruit Jaden Rashada may head to the courtroom.
        • (09:35) - Future of Sports
        • 32 Equity, the NFL’s venture fund, invested in upstart apparel and footwear brand NOBULL.
        • The Professional Triathletes Organisation (PTO) has completed a $30 million Series B funding round led by Divergent Investments.
        • Runna, a coaching app for runners, has raised $2.3M in funding.
        • East Asia Super League (EASL) has secured US$40 million in its Series C fundraising round.
        • Clive Mayhew has invested $1.2 million to launch Play Today, a web3 golf company.
        • Teamworks, a sports management SaaS, has acquired 4 new companies: Smartabase, Retain, Grafted, and NextPlay.
          • ...more
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