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What Do I Do When My CPCs Go Up?
Trivium’s Vince Montero talks with Michael about how to combat rising CPC costs in your Amazon PPC Campaigns. They evaluate the source of CPC inflation and discuss helpful tips and strategies to stay competitive in the selling environment, even with the rising Costs Per Click.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 What to expect in this episode
3:30 Cause of CPC Inflation
6:50 Evaluating the CPC Increase
10:06 Discovering New Ad Types
14:11 Amazon’s New Video Placement
19:30 Taking A Look At Your Competitors
22:55 Closing Thoughts
🦡 Resources & Links
Where to find Vince Montero, Trivium
PPC Checklist
How To Send Google Ads Traffic To Your Amazon Listing (Classic)
The A-Z Of Amazon SEO And How To Rank Your Product On Amazon
How Do I Find New Areas To Scale My Campaign
How To Segment Branded Keywords In Amazon Ads
The Complete Amazon Campaign Types Reference Guide
How Do I Identify And Handle Search Term Duplicates In Amazon Advertising?
What To Do About Rising CPCs (PPC Boosters Series)
🦡
📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing
Subscribe to our newsletter
Look through all our show notes
Book a call to discuss Amazon PPC strategy
-
Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Vince Montero
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator: Catherine Cardenas
Video and Audio Editor: Pedro Moreno
Graphic Designer: Vanessa Nieto
View all episodes
By The PPC Den
4.9
9898 ratings
Trivium’s Vince Montero talks with Michael about how to combat rising CPC costs in your Amazon PPC Campaigns. They evaluate the source of CPC inflation and discuss helpful tips and strategies to stay competitive in the selling environment, even with the rising Costs Per Click.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 What to expect in this episode
3:30 Cause of CPC Inflation
6:50 Evaluating the CPC Increase
10:06 Discovering New Ad Types
14:11 Amazon’s New Video Placement
19:30 Taking A Look At Your Competitors
22:55 Closing Thoughts
🦡 Resources & Links
Where to find Vince Montero, Trivium
PPC Checklist
How To Send Google Ads Traffic To Your Amazon Listing (Classic)
The A-Z Of Amazon SEO And How To Rank Your Product On Amazon
How Do I Find New Areas To Scale My Campaign
How To Segment Branded Keywords In Amazon Ads
The Complete Amazon Campaign Types Reference Guide
How Do I Identify And Handle Search Term Duplicates In Amazon Advertising?
What To Do About Rising CPCs (PPC Boosters Series)
🦡
📚 Get our content library with a checklist that covers every nook and cranny of Amazon Marketing
Subscribe to our newsletter
Look through all our show notes
Book a call to discuss Amazon PPC strategy
-
Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Vince Montero
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator: Catherine Cardenas
Video and Audio Editor: Pedro Moreno
Graphic Designer: Vanessa Nieto
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