The PPC Den: Amazon PPC Advertising Mastery

What strategies can help minimize wasted spend in Amazon PPC?


Listen Later

In this solo episode, Michael will reveal strategies to minimize wasted spend in Amazon PPC. Imagine a streamlined PPC campaign where every dollar is maximized, and wasted spend becomes a distant memory. That's the focus of this episode. We'll delve into the concept of wasted spend, guiding you on how to identify and effectively eliminate it. Tune in to transform your PPC campaigns and make each dollar work harder for you.


We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 00:00 - Introduction 

  •  00:10 - Series Kickoff: Amazon PPC Wasted Spend 

  • 00:47 - Defining Wasted Spend 

  • 01:26 - Understanding Conversion Rate and Its Importance

  •  03:04 - Identifying and Analyzing Wasted Keywords

  •  06:30 - Analyzing Search Term Reports 

  • 09:24 - Strategies to Minimize Non-Converting Spend 

  • 🦡 Resources & Links

    • 🦡 GET AD BADGER ➡️
      • How Does Conversion Rate Influence ACOS On Amazon?

        • How To Align Team Goals Using Amazon PPC Data Tools?

          • What Should You Do First When Amazon PPC Sales Drop?

            • How To Achieve Low ACOS With Negative Keywords? 

              • How Do Technical And Creative Strategies Work Together In Amazon PPC?

                • 📚 Unlock our FREE comprehensive Amazon Marketing Playbook

                • Subscribe to our newsletter

                • Transform your workflow with our comprehensive Amazon Advertising checklist

                • Review all our show notes

                • -

                  Host and Executive Producer: Michael Erickson Facchin

                  Senior Producer: Nancy Lili Gonzalez

                  Podcast Coordinator & Graphic Designer: Sofiia Podash

                  Video and Audio Editor: Pedro Moreno 

                  ...more
                  View all episodesView all episodes
                  Download on the App Store

                  The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den

                  • 4.9
                  • 4.9
                  • 4.9
                  • 4.9
                  • 4.9

                  4.9

                  98 ratings


                  More shows like The PPC Den: Amazon PPC Advertising Mastery

                  View all
                  The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

                  The Side Hustle Show

                  1,581 Listeners

                  The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

                  The Tim Ferriss Show

                  16,237 Listeners

                  Shopify Masters by Shopify

                  Shopify Masters

                  373 Listeners

                  The GaryVee Audio Experience by Gary Vaynerchuk

                  The GaryVee Audio Experience

                  16,760 Listeners

                  AM/PM Podcast by Kevin King

                  AM/PM Podcast

                  212 Listeners

                  Seller Sessions Amazon FBA and Private Label by Danny McMillan

                  Seller Sessions Amazon FBA and Private Label

                  63 Listeners

                  Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart by Helium 10

                  Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

                  530 Listeners

                  My First Million by Hubspot Media

                  My First Million

                  2,616 Listeners

                  My Amazon Guy by Steven Pope

                  My Amazon Guy

                  37 Listeners

                  Acquisitions Anonymous - #1 for business buying, selling and operating by Bill D'Alessandro, Mills Snell, Heather Endresen, and Michael Girdley

                  Acquisitions Anonymous - #1 for business buying, selling and operating

                  241 Listeners

                  The Startup Ideas Podcast by Greg Isenberg

                  The Startup Ideas Podcast

                  185 Listeners

                  Moonshots with Peter Diamandis by PHD Ventures

                  Moonshots with Peter Diamandis

                  469 Listeners

                  OPERATORS by OPERATORS

                  OPERATORS

                  43 Listeners

                  That Amazon Ads Podcast by Stephen Noch and Andrew Bailiff

                  That Amazon Ads Podcast

                  28 Listeners

                  Moneywise by Hampton

                  Moneywise

                  633 Listeners