What the Flux
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    7 min

    per episode

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What the Flux episodes

  • The Gym Industry's Cutting Season

    In this series, Going Deep, we'll be doing bite-sized explorations into the most interesting industries, businesses and economic events, in Australia and around the world.

    For today's episode, we're looking at Australia's gym economy - one of the biggest and most surprising fitness markets on the planet.

    In particular, how a single Paddington studio grew into a billion-dollar global franchise, then imploded on the New York Stock Exchange.

    In this episode, Brett and Justin explore how Australians became one of the most gym-obsessed nations on earth, what the F45 story tells us about the limits of boutique fitness, and whether the Pilates boom is the next big thing... or the next big warning sign.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to learn how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    8 min
  • The Festival Economy Is Broken

    In this series, Going Deep, we’ll be doing bite-sized explorations into the most interesting industries, businesses and economic events in Australia  - and around the world.

    For today's episode, we're deeping the decline of the Aussie music festival. This was a scene that once gave us Big Day Out, Soundwave and Splendour in the Grass… but no more.

    In this episode, we're looking at why so many of them collapsed, what the economics actually look like behind the scenes and whether anything is going to fill the gap they've left behind.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to learn how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    7 min
  • How ABC Fumbled Bluey's Billions

    In this series, Going Deep, we’ll be doing bite-sized explorations into the most interesting industries, businesses and economic events… in Australia and around the world.

    For today's episode, we’re looking at one of the biggest missed opportunities in Australian media history.

    Australia has produced some of the world's most beloved content - from TV shows to digital platforms… that the whole world wanted.

    But again and again, we've watched someone else own the upside… with the kids' TV show Bluey being the most expensive example.

    In this episode, we'll explore how that pattern happened, what it's cost the ABC and whether anything is actually changing.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    9 min
  • Aussie Supermarkets: The Discount That Never Was

    In this series, Going Deep, we're pulling back the curtain on the industries that shape everyday life in Australia.

    We've watched Woolworths and Coles pocket billions in profit during a cost-of-living crisis, seen a CEO walk out of a live TV interview rather than answer questions, and watched a Federal Court judge rule that hundreds of "discounts" at the checkout were never real in the first place.

    In this episode, we'll explore how two supermarkets came to control two-thirds of what Australians eat… and whether the laws we're writing now will actually be enough to stop it from happening again.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    8 min
  • The NBN debacle

    In this series, Going Deep, we'll be doing bite-sized explorations into the most interesting industries, businesses and economic events in Australia and around the world.

    For today's episode, we're looking at the NBN - Australia's national broadband network. In particular, how a $43 billion promise to give every Australian world-class internet became a $57 billion lesson in what happens when you overpromise and under-deliver.

    In this episode, Brett and Justin explore what was originally promised, what actually got built, what it's cost us... and whether Australia can still claw its way back to where it should have been all along.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    7 min
  • AI Stole Hollywood's Creativity

    In this series, Going Deep, we'll be doing bite-sized explorations into the most interesting industries, businesses and economic events… in Australia and around the world.

    For today's episode, we're diving into the war between artificial intelligence and the entertainment industry. AI can now clone a voice in seconds and put a dead actor back on screen. But the question is whether AI can actually replace the thing that makes music and film matter in the first place?

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    8 min
  • Diamonds Aren't Forever

    In this series, Going Deep, we'll be doing bite-sized explorations into the most interesting industries, businesses, and economic events - in Australia and around the world.

    For today's episode, we're looking at the decline and collapse of the global diamond industry.
    We've seen De Beers rack up billions in losses… and lab-grown diamonds take over half the engagement ring market.

    In this episode, we'll explore how a 138-year monopoly was built on a single marketing idea — and how a machine the size of a kitchen appliance is tearing it apart. Plus, what that means for the countries, the companies, and the couples caught in the middle.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    8 min
  • The Business of Babies

    In this series, Going Deep, we'll be doing bite-sized explorations into the most interesting industries, businesses and economic events… in Australia and around the world.

    For today's episode, we’ll be diving into the business of IVF. Birth rates are hitting record lows, people are having kids later than ever and a $730 million Australian industry has built itself on that gap.

    But at the same time, we've seen two of Australia's three biggest IVF providers hit by major scandals in the same year.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    7 min
  • Betting on Being Right: The Growth of Global Prediction Markets

    In this series, Going Deep, we do bite-sized explorations into the most interesting industries, businesses, and economic trends… in Australia and around the world. 

    For today's episode, we're looking at one of the fastest-growing corners of global finance that most Australians have never heard of - prediction markets.

    This isn’t a bet on an AFL game.. Or a punt on the Melbourne Cup. This is placing real money to bet on world events like whether the RBA cuts rates… or whether a recession hits before Christmas? 

    In this episode, Brett and Justin explore how prediction markets went from a university experiment in Iowa to Robinhood's fastest growing product and whether this is the future of finance or just the world's most sophisticated casino.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    8 min
  • The Wave of Women's Sport

    In this series, Going Deep, we're looking at the rise of the Aussie female athlete economy.We've seen the Matildas become Australia's most valuable sporting brand, women's cricket break viewership records, and the NRL salary cap nearly triple in three years.
    In this episode, we'll explore how one World Cup semi-final changed the commercial conversation forever - and whether the money is actually reaching the athletes who created the moment.

    _

    Note: This recording took place in February 2026. All numbers noted were accurate as of this date.

    Want to lean how to go from a Saver to Investor in just 7 days - watch our new series here

    Download the free app (App Store): http://bit.ly/FluxAppStore

    Download the free app (Google Play): http://bit.ly/FluxappGooglePlay  

    Daily newsletter: https://bit.ly/fluxnewsletter  

    Flux on Instagram: http://bit.ly/fluxinsta  

    Flux on TikTok: https://www.tiktok.com/@flux.finance  

    —-

    The content in this podcast reflects the views and opinions of the hosts, and is intended for personal and not commercial use. We do not represent or endorse the accuracy or reliability of any opinion, statement or other information provided or distributed in these episodes.

    ____

    See omnystudio.com/listener for privacy information.

    7 min

About What the Flux

From the publisher's feed

Bite-sized business news. 5 minute breakdown of the top 3 Australian or global business stories of the day. Tailor made for busy humans. Hosted by Brett Joffe and Justin Joffe, co-founders of…

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