Ask Frank Kern

What To Do Next


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Learn the simple two-step process that you can use to make more money in 2019 while avoiding the biggest mistake that entrepreneurs make all the time. Stop focusing on your strikeouts, and instead, start multiplying your homeruns this holiday season and make 2019 your best year yet.

  • The question that comes to mind near the end of the year is “what do I do next?”
  • You’ve probably had some months this year that went really well and some that went not so well. As entrepreneurs, we always like to come up with new things to do and tend to forget about the stuff that’s already working.
  • We also almost never forget about the stuff that didn’t work.
  • You could make $10,000 today and that would be great, but if you lost $10,000 you would probably think about it for weeks.
  • If you want to make 2019 significantly better than this year, the first step is to make a list of every month’s individual revenue in 2018, then look at your two best months and make note of them.
  • Go into your shopping cart solution and look for the biggest revenue driver for those months.
  • This will tell you the things that made you the most money in the past 12 months, at the very least then you’ll know what you should be selling.
  • Next look at your CRM and look at the emails that you sent to sell those things, save those emails and set them aside. Finally look at the ads you used to sell those things.
  • The thing to do next is to just do that stuff again. Run those same campaigns and ads again. Start with your best selling product first, then do your second best product and so on.
  • Don’t wait weeks to send out your next campaign, take a day off and then start up the next campaign.
  • This time of year is the best time to sell things because so many of us have been programmed to buy during the holidays. Don’t waste it.
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Ask Frank KernBy Frank Kern

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