Retail media is set for its biggest year ever — and it’s all because of cookies. Now you can tell how much traffic your site’s getting from Threads. The ad market is up, but only on a technicality. And we have the winner of the worst offer code of the year.

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Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada.

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