In this episode, Frank Mendoza joins me to talk about the next big thing in AI marketing. 

While this is a newer technology to the masses, it has in fact been around for a long time. We speak about current trends, how to leverage AI to help you, as well as pitfalls to avoid to ensure you’re remaining ethical.

Frank Mendoza is a highly respected and award-winning analytics leader with over 20 years of experience in Strategy, Customer Experience and Data Science. He is the founder of Catalytics, a service company that helps Fortune 500 companies like Nike, Kelloggs, Keurig Dr Pepper, and Jim Beam to execute actionable AI and Data Analytics strategies to solve their toughest business challenges. Frank holds a B.S. in Mechanical Engineering and an Executive MBA from The University of Texas at Austin.

Frank gives listeners actionable tips on:

Resources mentioned in this episode:

• The Art of Thinking Like a Data Scientist by William Schmerzo

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