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Today we kick things off with insights into the ever-changing world of podcast advertising—where should ads go, how many is too many, and can you make money without alienating your audience? From discussing the chaos of TV ad breaks to sharing smart strategies for host-read sponsorships, Dave and Jim dig into the nuts and bolts of monetizing podcasts while keeping listeners happy.

Sponsors:
PodcastBranding.co - They see you before they hear you
Basedonastruestorypodcast.com - Comparing Hollywood with History?

Mentioned In This Episode

School of Podcasting
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Podpage
http://www.trypodpage.com

Home Gadget Geeks
https://www.homegadgegeeks.com

Ecamm Live
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Steven Bartlet turns down $100 Million

Video Version

Brett Cooper on Blake Lively

Chapters
00:00 Introduction and Greetings

00:41 Weather and Coffee Talk

01:15 Sponsor Shoutouts

02:56 TV Show Commercial Breaks

04:01 Podcast Advertising Strategies

07:42 Listener Questions and Feedback

09:57 Ad Partnerships and Authenticity

39:01 Spotify Music Copyright Issues

43:22 Rebranding Your Podcast: Announcing Changes

44:41 Importance of Consistent Communication

47:02 SEO Strategies for Podcasting

47:49 Generative AI and the Future of SEO

48:51 Listener Engagement and Show Identity

53:46 Challenge

Featured Supporter of the Week Glenn Hebert
Check out Glenn's Horse Radio Network: Free Podcasts for Every Horse Enthusiast
https://www.horseradionetwork.com/

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