The PPC Den: Amazon PPC Advertising Mastery

Who to hire for your Amazon Growth Team (Classic)

Listen Later

The most successful Amazon marketers think big-picture about their teams. Does your Amazon Growth Team contain these nine key players? 

In this week’s epic episode, Michael and Steven Pope take inspiration from Marvel Cinematic Universe to explain which superhero is the best metaphorical hire for each role that your business needs for perfect synergy. 

Note: While having Avengers knowledge is beneficial, we believe anyone could understand what we mean. Here’s the Avenger’s Wiki page if you need it.

This episode is a rerelease of one of our most popular episodes. Please note the resources and link section for any relevant updates.

We’ll see you in The PPC Den!

🦡 Highlights ​​

  • 0:00 - Intro - Who to hire for synergy

  • 05:57 - Who’s the Nick Fury of your business?

  • 07:54 - Do you have someone overlooking marketing, finance, and operations?

  • 10:11 - Which superhero to hire to do your PPC

  • 11:54 - Which superhero to hire to do your SEO

  • 17:39 - Does your business hire for design, merchandising, optimizing?

  • 18:16 - Which superhero to hire for merchandising & branding

  • 22:20 - Which superhero to hire for optimizing/ A-B testing

  • 28:27 - Which superhero to hire as your designer

  • 34:14 - Who to hire for your Amazon operations

  • 34:43 - Which superhero to hire for inventory management

  • 40:39 - Which superhero to hire to do customer service

  • 42:50 - Which superhero to hire to manage your finances

  • 47:18 - Which superhero to hire for catalog troubleshooting

  • 50:00 - Always be hiring - Avengers Assemble


    • 🦡 Resources & Links


    • 🦡 GET AD BADGER ➡️ https://www.adbadger.com/pricing-product-tour/
      • Where to find Michael, Michael Erickson Facchin
      • Where to find Steven
        • The masterpiece SEO collaboration playlist
        • Org Chart for Avengers of Amazon
        • The E-Myth Revisited: Why Most Small Business Don’t Work and What to Do About It
        • Traction: A Startup Guide to Getting Customers
        • PickFu App
        • Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork
        • 📚 Unlock our FREE comprehensive Amazon Marketing Playbook
        • Subscribe to our newsletter
        • Transform your workflow with our comprehensive Amazon Advertising checklist
        • Review all our show notes


          • -

          Host and Executive Producer: Michael Erickson Facchin

          Guest Co-Host: Steven Pope

          Senior Producer: Nancy Lili Gonzalez

          Podcast Coordinator & Graphic Designer: Sofiia Podash

          Video and Audio Editor: Pedro Moreno

          ...more
          View all episodesView all episodes
          Download on the App Store
          The PPC Den: Amazon PPC Advertising MasteryBy The PPC Den
          • 4.9
          • 4.9
          • 4.9
          • 4.9
          • 4.9

          4.9

          98 ratings

          More shows like The PPC Den: Amazon PPC Advertising Mastery

          View all
          The Side Hustle Show by Nick Loper of Side Hustle Nation | YAP Media

          The Side Hustle Show

          1,581 Listeners

          The Tim Ferriss Show by Tim Ferriss: Bestselling Author, Human Guinea Pig

          The Tim Ferriss Show

          16,237 Listeners

          Shopify Masters by Shopify

          Shopify Masters

          373 Listeners

          The GaryVee Audio Experience by Gary Vaynerchuk

          The GaryVee Audio Experience

          16,760 Listeners

          AM/PM Podcast by Kevin King

          AM/PM Podcast

          212 Listeners

          Seller Sessions Amazon FBA and Private Label by Danny McMillan

          Seller Sessions Amazon FBA and Private Label

          63 Listeners

          Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart by Helium 10

          Serious Sellers Podcast: Learn How To Sell On Amazon FBA & Walmart

          530 Listeners

          My First Million by Hubspot Media

          My First Million

          2,616 Listeners

          My Amazon Guy by Steven Pope

          My Amazon Guy

          37 Listeners

          Acquisitions Anonymous - #1 for business buying, selling and operating by Bill D'Alessandro, Mills Snell, Heather Endresen, and Michael Girdley

          Acquisitions Anonymous - #1 for business buying, selling and operating

          241 Listeners

          The Startup Ideas Podcast by Greg Isenberg

          The Startup Ideas Podcast

          185 Listeners

          Moonshots with Peter Diamandis by PHD Ventures

          Moonshots with Peter Diamandis

          469 Listeners

          OPERATORS by OPERATORS

          OPERATORS

          43 Listeners

          That Amazon Ads Podcast by Stephen Noch and Andrew Bailiff

          That Amazon Ads Podcast

          28 Listeners

          Moneywise by Hampton

          Moneywise

          633 Listeners