Acquiring Minds

Why Chenmark Bought a Boat Tour Business


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Seasonal. Nonrecurring. Key person risk. Trish Higgins recounts how Chenmark got excited about an unlikely acquisition. 

Topics in Trish's interview:

  • Building a holdco versus taking a job in private equity
  • What Chenmark does, why it's special
  • Chenmark's founders' goals: impact, interestingness, financial
  • Why isn't the holdco model taught in business schools?
  • The story of Cap'n Fish Cruises
  • Unit economics of a boat tour business
  • Is seasonality really so bad?
  • Managing seasonality
  • Are boat tour businesses attractive generally?
  • Finding differentiation in a crowded industry
  • Bait & tackle shop framework
  • Chenmark's second boat tour acquisition
  • How Chenmark approaches learning an industry where they've acquired a business

Reach Trish at:

  • trish AT chenmark DOT com
  • LinkedIn

Get complimentary due diligence on your acquisition's insurance & benefits program:

  • Oberle Risk Strategies - Search Fund Team

Learn more about Walker Deibel's done-with-you buy-side advisory:

  • The Acquisition Lab

Connect with Acquiring Minds:

  • Connect with host Will Smith on LinkedIn
  • Follow Will on Twitter

Links & mentions:

  • Cap'n Fish's Cruises
  • Subscribe to Chenmark's Weekly Thoughts
  • Episode 55, featuring the other Chenmark co-founders: 7 Years Later: Leaving Wall Street to Buy Small Businesses
  • Episode 64, featuring Trish: How & When to Make Changes at Your Acquisition
...more
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Acquiring MindsBy Will Smith

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