Why does email marketing work for law firms? And is it truly necessary to have an email marketing funnel set up?

Joining me for this conversation is Jeff Felten, and we dive in to why you need email marketing for your firm, and how to leverage it in many scenarios – from onboarding, to closing a case.

As you’ll hear in our conversation, email marketing is an extension of who you are as a person, with the goal of warming up your lead pool and converting them into buyers.

Jeff is an email marketing strategist and copywriter who helps service-based professionals hustle less for leads and build armies of loyal fans. In 10 yrs of marketing experience, Jeff has worked with 40+ brands, written thousands of marketing emails and written hundreds of web pages.

Jeff gives listeners actionable tips on:

Resources mentioned in this episode:

• Obviously Awesome by April Dunford

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