Live from Web Summit in Lisbon, Nora interviews legendary advertising expert and executive Sir Martin Sorrell, the founder of British marketing giant WPP. He explains why this recession will be different from all previous ones, what this means for you, and how to weather the tough economic climate. For more info on our presenting sponsor, check out https://purple.com. 

Host: Nora Ali

Producer: Raymond Luu  

Video Editors: Sebastian Vega and Evan Frolov 

Production, Mixing & Sound Design: Daniel Markus & Rosemary Minkler

Music: Daniel Markus & Breakmaster Cylinder

Fact Checker: Kate Brandt 

Senior Producer: Katherine Milsop

Full transcripts for all Business Casual episodes available at https://businesscasual.fm