Profitable Web Designer with Shannon Mattern

Why Web Designers Undercharge and How to Fix it Forever EP 1

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👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7.

Today we’re talking about why web designers undercharge and how to fix it forever, including:

  • What undercharging really is (and how to know if you’re doing it);
  • Why I undercharged when I first started my web design business;
  • The 8 reasons web designers undercharge (hint - your thoughts about money and the value of your skills come into play here… but reason number 8 will blow your mind);
  • 9 mindset shifts to make to stop undercharging for good.


    • Key takeaways from this episode: 

    • Spoiler alert: it’s your business and you’re allowed to do whatever you want! That includes charging more for premium services, getting paid while you wait for your client to get back to you and dragging out the project, and holding boundaries.
    • It’s not your job to decide how your client spends their money. It IS your job to empower them to make an informed decision for their business by knowing how long you want to spend on a project and how much time it takes so you can price your services accordingly.


      • When you're ready, here are some ways we can help you with your web design business:​

      🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coaching call replays normally tucked away inside the Web Designer Academy for just $10/month, cancel anytime.

      👩‍💻Learn more about the Web Designer Academy: We help ambitious women web designers reclaim their time, book profitable web design projects they love, and make more as freelance web designers than they ever thought possible.

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      Profitable Web Designer with Shannon MatternBy Shannon Mattern
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