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Most communication fails for a simple reason: we talk to people the way we want to be talked to.

In this episode, Damian sits down with behavioural expert and Surrounded by Idiots author Thomas Erikson to explore why adaptability, not eloquence, is the habit that defines effective communication. Thomas explains how even highly capable people create unnecessary friction when they rely on their own preferences instead of tuning into the person in front of them.

At the centre of the conversation is self-awareness. Thomas shows how understanding your own behavioural style makes it easier to recognise what others need, whether that’s clarity, reassurance, inspiration, or detail. When that awareness is missing, conversations stall. When it’s present, trust and momentum follow.

In this episode, they discuss:

Why people misinterpret good intentions so often

How different behavioural styles process information and feedback

The cost of assuming others think like you do

Simple ways to adjust your message without losing authenticity

Why asking “How would you like me to go about this?” changes everything

If you work with people, and especially if you lead them, this episode will sharpen how you listen, how you speak, and how you create alignment without unnecessary tension.

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