In This Episode of Business Lunch: We explore effective marketing and sales strategies for high-ticket services, emphasizing the importance of working backwards from your end goals, focusing on the right customer journey, and structuring sales teams for success.

Chapters:

00:00 Introduction and May Madness

03:04 Client Consultation Insights

06:03 Lead Generation and Self-Liquidating Offers

08:57 The Importance of Sales Teams

11:53 Nurturing Leads Effectively

15:05 Budgeting for Sales and Marketing

18:02 Working Backwards from Goals

20:57 Adapting Strategies for Different Products

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Resources:

• 7 Steps to Scalable workbook

• Get my book, Zero Down, FREE

Mentioned in this episode:

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