Staying Solo

You Don't Need a New Offer. You Need a Micro Niche.


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If your sales have slowed and your offer isn't landing, it's probably not your pricing—it's your positioning.

In a tight market, buyers aren't gambling on vague promises or "kinda-sorta" solutions. They're choosing clarity, confidence, and specialists who solve specific problems.

This episode is your wake-up call to stop blending in. We're breaking down why narrowing your niche (even further) is your best move—and how a sharp micro niche can transform your existing offer from "meh" to must-have.

Topics discussed in this episode include:

  • Why so much advice on micro niches is trash.

  • Why clarity is necessary in a shaky economy.

  • Five signs your niche isn't working.

  • What makes up a strong micro niche?

  • Where to begin with micro-niching?

For detailed show notes and links to everything in this episode, please visit bsfreebusiness.com.

Be sure to subscribe to the show so you never miss an episode, and you can get Staying Solo updates by email by signing up here.

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Staying SoloBy Maggie Patterson, BS-Free Business

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