The Audacity to Podcast®

374. You MUST Disclose Whenever You’re Compensated!


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There are many ways to earn income through podcasting: affiliates, sponsorships, sales, and more. Disclosing when you get compensated is not only the law, but it's also a good way to earn your audience's trust!

Please share this episode from your podcast app or https://theaudacitytopodcast.com/disclose

1. Read the FTC's resources
  • https://www.ftc.gov/business-guidance/resources/ftcs-endorsement-guides-what-people-are-asking
  • 2. Why should you disclose compensation?
    • BlueHost: https://theaudacitytopodcast.com/bluehost
    • SiteGround: https://theaudacitytopodcast.com/siteground
    • 3. What kinds of compensation should you disclose?
      • Electro-Voice RE320: https://theaudacitytopodcast.com/re360
      • RØDECaster Pro: https://theaudacitytopodcast.com/rodecaster
      • 4. When should you disclose compensations?
        5. How should you disclose compensation?
        6. How to use disclosures to earn trust instead of losing it
        • TextExpander: https://theaudacitytopodcast.com/textexpander
        • What I said about Hindenburg in my recent episode about the best audio-editing apps for podcasting: https://theaudacitytopodcast.com/best-audio-editing-apps-for-podcasting-in-2023/
        • 7. How to account for potential future earnings
          • Capsho: https://theaudacitytopodcast.com/capsho
          • Pretty Links Pro: https://theaudacitytopodcast.com/prettylinkpro
          • Captivate: https://theaudacitytopodcast.com/captivate
          • Jasper: https://theaudacitytopodcast.com/jasper
          • Premise: https://theaudacitytopodcast.com/premise
          • Auphonic: https://theaudacitytopodcast.com/auphonic
          • 8. Summary
            • Gordon Firemark: https://www.gordonfiremark.com/a/2147485368/BZRTC22B
            • 9. Thanks for the boostagrams!
              • Adam Curry, the podfather and host of Podcasting 2.0 (https://podcastindex.org/podcast/920666) and No Agenda (https://www.noagendashow.net/)
              • Merry Oscar, creator of the Fountain podcast app: https://fountain.fm/
              • iluvsush (not a podcaster … yet!)
              • Kyrin from Mere Mortals: https://www.meremortalspodcast.com/
              • ———

                Start and grow your own podcast for passion and PROFIT! Learn more and follow at https://theaudacitytopodcast.com/

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                The Audacity to Podcast®By Daniel J. Lewis

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