Feeling overwhelmed about marketing your book? Whether you’re launching your first book or trying to boost sales for an existing one, a clear strategy makes all the difference.

In this episode, we’ll break down how to create a book marketing plan that fits your goals and audience—plus 10 proven tactics you can start using today.
BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The four essential steps to creating a book marketing strategy that aligns with your goals
• How to identify your target audience and choose the right marketing channels
• 10 effective marketing tactics—from building an author website to collaborating with influencers—to get your book in front of the right readers

If you’re ready to stop feeling lost and start getting your book into the hands of readers who need it, this episode is a must-listen!

Stay tuned until the end for actionable tips on picking the right strategies and building momentum without burnout.

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Imagine pouring your heart into writing your book, only to hear back from an agent or publisher that it feels too thin, too long, or overwhelming. What went wrong? It might not be your content—it could be your word count.

In this episode, we’re diving into why word count matters more than you think. From reader engagement to marketability and even your publishing options, the length of your manuscript plays a bigger role than you realize.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

✅ The ideal word counts for different nonfiction genres, from self-help to memoirs
✅ How word count impacts your book’s marketability, publishing path, and pricing
✅ What to do if your manuscript is too short or way too long—without losing your message

If you’re unsure how long your book should be, or you’re wondering if it’s time to trim or expand, this episode will give you the clarity you need.

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Liked this episode? Share it and tag us on Instagram @juxtabk

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Your book has the potential to change lives—but only if people know about it. At the heart of every successful author and book is a strong, authentic author brand that resonates with readers.

In this episode of Your Path to Publish, we’re diving deep into the essentials of building a brand that connects with your audience, aligns with your message, and amplifies your impact.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• What an author brand really is—and why it’s more than just a logo or tagline.
• How to define your core message and create consistency across platforms.
• Practical steps to build a professional website and engage authentically with your audience.
• Why connection over promotion is the key to building trust and loyal readers.

If you’re ready to take your author career to the next level and share your story with the world, this episode is packed with actionable insights to help you get started.

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Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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Dreaming of seeing your name on the cover of a book? Whether you’re aiming for bestseller status or want to share your story with the world, understanding the publishing process is essential.

In this episode of Your Path to Publish, we’re breaking down the step-by-step process of turning your manuscript into a published book. From perfecting your draft to pitching literary agents or exploring self-publishing, this episode is your roadmap to navigating the publishing journey.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The critical steps to refine your manuscript, including working with beta readers and professional editors.
• How to research and connect with the right literary agents or publishers for your book.
• Key differences between traditional and self-publishing and how to decide which path fits your goals.
• The importance of patience, persistence, and focusing on your "why" to overcome challenges along the way.

Whether you’re drafting your first book or preparing to pitch your polished manuscript, this episode offers actionable insights to guide you toward publishing success.

Join the Author Edge Community. Learn More

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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Are you ready to write a nonfiction book that captivates readers, solves their problems, and builds your authority? Whether you’re starting fresh or refining your next big idea, this episode is your ultimate guide to crafting a successful nonfiction book.

In this episode of Your Path to Publish, we break down the complete process of nonfiction writing—from choosing the perfect topic to publishing and marketing your masterpiece.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• How to define your book’s purpose, audience, and main takeaway to set a strong foundation.
• The importance of researching and outlining to structure your book and stay focused.
• Why a quick first draft followed by rigorous editing is key to refining your ideas.
• How to plan for publishing, build your author platform, and connect with your audience.

If 2025 is the year you’ve decided to write (or finish!) your nonfiction book, this episode is packed with actionable insights to help you every step of the way.

Join the Author Edge Community. Learn More

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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As we kick off a new year, many of us are setting goals and resolutions. But what if we approached this differently—focusing not just on outcomes but on growth, creativity, and learning through failure?

In this episode, we’re exploring what it means to be a fearless author: setting bold goals, embracing failure as a teacher, and carving out space for creative exploration without limits.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• Why goals are tools for growth, not just measures of success.
• How to embrace failure as part of your writing journey.
• The value of balancing ambitious goals with goal-free creative spaces.

If you’re ready to approach your writing journey with a fearless mindset and turn challenges into growth opportunities, this episode is a must-listen!

Stay tuned until the end, where I’ll share a simple framework to set purpose-driven goals and create more space for curiosity and creativity in your author life.

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Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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Do you want to build a meaningful author journey in 2025?

In this reflective episode, we close out the year by exploring three powerful themes that can transform your writing journey: Gratitude, Mentorship, and Ambition.

These aren’t just buzzwords—they’re the foundation for staying grounded, building strong connections, and pushing forward in your author career.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• How a simple gratitude practice can shift your mindset and fuel your creativity
• The power of mentorship and how it can unlock new opportunities in your writing journey
• Why ambition matters and how small, brave steps can lead to big milestones

This final episode of 2024 is an invitation to pause, reflect, and prepare yourself for an impactful 2025.

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Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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Navigating today’s expansive publishing landscape can feel overwhelming, especially with the rising popularity of hybrid publishing. This model blends elements of traditional and self-publishing, but is it the right path for you and your book?

In this episode, we demystify hybrid publishing, exploring its key features, advantages, and challenges. Whether you’re curious about retaining your rights, maximizing royalties, or offloading project management, this deep dive will help you make an informed decision.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• What hybrid publishing is and how it differs from traditional and self-publishing.
• Key factors to consider when deciding if hybrid publishing aligns with your goals.
• How to evaluate hybrid publishers to ensure you’re working with a legitimate and effective partner.

If you’re considering hybrid publishing but aren’t sure where to start, this episode will give you the clarity you need to move forward confidently.

Join the Author Edge Community. Learn More

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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Are you feeling stuck or unsure about the direction of your book? It might be because you’re not clear on the type of book you’re writing. Understanding your book type not only helps you structure your content but also ensures you resonate with your target audience and meet their expectations.

In this episode, we’re diving into the 10 book types identified at Juxta Book and how to select the one that aligns with your message, goals, and readers.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• The 10 distinct book types and how they fit into three categories: Authority and Educational Insights, Personal Growth and Engagement, and Custom Hybrid.
• How choosing a book type helps you clarify your structure, content, and audience engagement.
• Actionable steps to experiment with different writing styles and discover the best fit for your book.

If you’re ready to gain clarity and make writing your book easier and more impactful, this episode is a must-listen!

Join the Author Edge Community. Learn More

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
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Are you debating whether building an author brand and engaging on social media is worth the effort? You're not alone. Many authors question if the time, energy, and uncertainty involved will truly pay off.

In this episode, we explore the purpose behind creating an author brand and how social media can become a powerful tool to connect with your audience and build credibility—when used strategically.

BY THE TIME YOU FINISH LISTENING, YOU’LL LEARN:

• Why defining your brand is essential to standing out as an author.
• How to choose the best social media platforms based on your audience and goals.
• The importance of creating a reader journey to deepen connections and boost engagement.

If you've ever felt FOMO seeing other authors succeed on social media or wondered how to make it work for you, this episode will help you create a plan that aligns with your unique vision and audience.

Join the Author Edge Community. Learn More

Liked this episode? Share it and tag us on Instagram @juxtabk

Love the show? Leave a review and let us know!
CONNECT WITH US: Website | Instagram | Facebook