Work Less, Earn More

$0 to $1M: S1E3 - Making the First $1K in Sales


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This is the story of how I successfully launched a profitable product online.

 

But this story was preceded by almost 3 years of trying unsuccessfully to launch an online business, and before that, about 7 years of trying to figure out what I even wanted to start.

 

I was 6 months into my YouTube journey, and my channel had grown to about 15,000 subscribers. I was earning just enough from ad revenue and freelancing that I'd been able to finally quit my day-job. Though, to be honest, we were still barely scraping by and mostly living off of savings.

 

The time had come to try to launch a digital product to — hopefully! — create a stream of passive income.

 

The only problem? I'd already tried to launch three digital products, and none of them had been successful.

 

In Episode 2, I talked about the mistakes I made trying to do a big launch of a project I didn’t know  if people even wanted.

 

So what did I do differently that finally moved the needle and started generating sales?

 

Listen to the full episode to hear:

  • Why choosing to offer the workshop at a low price eliminated a key variable, but why it’s a choice to be used strategically and sparingly
  • How using the same format with different topics clarified what people were interested in learning about
  • How those quick and dirty live workshops became valuable assets
  • Why focusing on the process instead of a sales goal can be the mindset shift you need
  •  

    Learn more about Gillian:

    • Join Startup Society (promo code: earnmore)
    • Profit Planning Challenge
    • Get in touch!
    • Get on the waitlist for VALIDATE
    •  

       

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      Work Less, Earn MoreBy Gillian Perkins

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